Ask an SEO
Ask an SEO is a weekly column where we answer your top questions about search engine optimization. Have a question about SEO? Submit your question and you might be our next headliner!
Ask An SEO: Why Your Content Is No Longer Good Or Helpful
This week’s Ask An SEO dives into why content stopped ranking, even when it seems original and experience-based.
Ask An SEO: Should I Hire Candidates Who Can Use AI Tools Or Have Traditional Skills?
What makes a great SEO hire in today’s market? Helen Pollitt covers which skills count and where AI fits on this week’s Ask An SEO.
Ask An SEO: How Can I Turn Low-Converting Traffic Into High-Value Sessions?
You’ve got traffic but no checkout action. These CRO insights from Kevin Gibbons help you turn clicks into customers without overhauling your entire site.
Ask An SEO: Balancing Content That Converts With Content That Builds Brand Authority
Brand authority and conversions don’t need separate content strategies. Mordy Oberstein explains how to align both in this week’s Ask An SEO.
Ask An SEO: How AI Is Changing Affiliate Strategies
In this Ask an SEO, we look at how affiliate marketers are adapting their strategies with AI tools – and where caution is still needed.
Ask An SEO: Why Is GA Reporting Higher Organic Traffic Than GSC?
What’s behind those sudden traffic surges in GA4 that GSC doesn’t show? This breakdown explains the key technical differences.
Ask An SEO: How Can I Improve The Visibility Of My Category Pages?
In this Ask An SEO, Kevin Gibbons outlines where ecommerce category pages tend to fall short and how to align them with user intent.
Ask An SEO: How Do We Shift Google From Our Old Brand Name to Our New One?
Dealing with outdated brand mentions in search? Here’s a clear breakdown of how to shift visibility from your old brand name to your new one.
Ask An SEO: Why Didn’t My Keywords Come Back After I Changed My Page Content?
Changes to content won’t hold rankings if your site has technical issues or poor structure. This edition of Ask An SEO looks at why.
Ask An SEO: How Do I Rebuild My Website After A Dispute With The Hosting Company?
Lost your website after a hosting dispute? Here’s how to bounce back with recovered content, smart redirects, and a stronger foundation.
Ask An SEO: How To Implement Faceted Navigation Without Hurting Crawl Efficiency
Faceted navigation enhances ecommerce UX but poses SEO risks. Learn how to manage filters without harming crawl efficiency or indexing strategy.
Ask An SEO: Should We Optimize For Keywords With High Search Volume Or Competition?
Stop obsessing over 500 searches. This week’s Ask An SEO shows how to decode keyword intent and turn Google Keyword Planner into an SEO asset.
Ask An SEO: How To Convince C-Suite To Support Brand-Based SEO
Explore how brand building can align with your business goals and create lasting value, even if it initially reduces traffic.
Ask An SEO: My Content Can’t Be Seen When I Disable JavaScript – Will This Affect My SEO?
JavaScript-dependent content may not be accessible to search engine crawlers, so make sure all page content can be rendered for best practice.
Ask An SEO: If I Am Not An SEO Expert, Is It Better For Me To Start An Agency?
Should you open an agency as a beginner in SEO? Find out how it affects your competitiveness and client attraction.
Ask An SEO: Should I Prioritize Selling On Marketplaces Or My Own Website?
Are you considering selling on marketplace or website? Discover the best approach to launch your online sales effectively.
Ask An SEO: What Should Be On Your Author Pages?
Author pages can significantly impact trust. Find out how to optimize them for better authority and credibility.
Ask An SEO: How Can You Distinguish Yourself In This Era Of AI Search Engines?
Is your SEO career at risk in the era of AI? Find out how to excel and make an impression in this new SEO landscape.
Ask An SEO: How To Handle Duplicate Content Across Multiple Domains
Avoid SEO penalties from duplicate content. Discover how canonical links can help manage multiple domains without hurting rankings.
Ask An SEO: Why Is Google Not Indexing My Pages?
Struggling with Google not indexing your pages? Learn how to address crawling issues and build stand-alone pages for better visibility.
Ask An SEO: How Should Ecommerce Stores Deal With The Arrival Of AI Overviews?
AI overviews in SERPs: a challenge or opportunity for ecommerce site owners? Ecommerce expert, Kevin Gibbons shares his insights.
Ask An SEO: How To Repair & Recover Negative Brand Mentions In SERPs
Struggling with negative listings? Take charge of your online reputation using practical strategies to repair your brand relationship and regain control of your narrative.
Ask An SEO: How Long Does It Take For Schema To Rank?
Curious about the timeline for schema markup to affect search engine rankings? Explore the factors that influence schema implementation and its impact on rankings.
Ask An SEO: What To Do When Your SEO Formula Doesn’t Work?
Learn why a one-size-fits-all SEO approach doesn’t work and find out how to tailor your strategy for niche markets to enhance search visibility.
Ask An SEO: How To Move From Page 2 To Top Positions
Looking to boost your website’s visibility? Find out how to move from page 2 to page 1 in search results with effective SEO techniques.
Ask An SEO: Should I Point Guest Post Backlinks To Homepages Or Individual Ones?
Discover the power of guest post backlinking. Find out how it can improve your website’s SEO and increase traffic.
Ask An SEO: Why Are My Pages Discovered But Not Indexed?
Identify the reasons why your pages are reported as “Discovered – currently not indexed” by Google Search Console and how to get them indexed.
Ask An SEO: What Links Should You Build For A Natural Backlink Profile?
Uncover the truth about backlinks for SEO. Learn how focusing on your audience and creating brand demand can naturally lead to valuable backlinks.
Ask An SEO: How To Stop Filter Results From Eating Crawl Budget
Stop filter results from eating up your crawl budget. Optimize your website’s indexing and prioritize important pages for search engine crawling.
Ask An SEO: How Can I Make Myself Stand Out As A Strong Candidate For My First Full-time Marketing Role?
Get tips and ideas on how to stand out from the crowd when looking for your first role in the marketing industry.