Information for students
Studying tourism at school, college or university
Studying tourism at school, college or university? We’ve gathered a wealth of information and insights about Britain’s tourism industry just for you – from visitor trends and key demographics, to the laws that govern our industry.
Discover the big facts and figures: whether you want to know the value of England’s visitor economy, or the financial impact of our overseas marketing campaigns, you’ll find it all right here. If you’re considering a career in tourism, take a look at our internships – including both short-and long-term opportunities.
As you can imagine, we get lots of questions and so, regrettably, we are unable to assist students with individual enquiries. However, we have gathered lots of resources here to assist you.
The 3 basic types of tourism in Britain
Domestic tourism
The travel and activities of a visitor within their country of residence, for example, a Briton visiting other parts of Britain.
Inbound tourism
The travel and activities of a visitor who has come from overseas, for example, a Spaniard visiting Britain.
Outbound tourism
The travel and activities of a resident visitor outside their country of residence, for example a Briton visiting Spain.
Useful resources for students
Tourism in Scotland, Wales and Northern Ireland
Tourism in Scotland, Wales and Northern Ireland
Frequently asked questions
All of our resources are available online. We are unable to send out any printed material for school projects or other purposes. If you would like to purchase a map of Britain or a particular area, head to the VisitBritain shop.
Our consumer website, visitbritain.com, is a great place to start – offering advice on planning your trip to the UK, as well as inspirational ideas about places to visit and things to do. If you have a query related to visas, contact UK Visas and Immigration.
Our research and insights hub provides data on the latest inbound visitor volume and spend figures to Britain. You can also use our databases to find specific values for a particular market or period of time. For more information on a certain market, our market section digs deeper into Britain’s inbound tourism markets. We publish reports on various topics, as well as media updates and press releases on a regular basis.
For domestic tourism statistics visit our research and insights hub, which features detailed information about the value of tourism in England. You can download the latest monthly and annual data from the Great British Tourism Survey (GBTS) and Great Britain Day Visits Survey (GBDVS).
Fancy a career in tourism?
If you’re interested in work experience or internships, check out our Careers section. We offer both short- and long-term placements in various areas of our business – including marketing, PR, communications and e-commerce. You’ll gain valuable experience, top-quality contacts and a head start on your dream career.
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Explore our curated information for...
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Discover our media centres, image and video library and latest press releases, plus contacts for our corporate and consumer press teams.
Studying tourism at school, college or university? We’ve gathered essential resources and data for students of tourism, plus information about our internships.
Everything you need to inspire your clients. Discover new products, experiences and itinerary ideas – plus useful resources and the latest market insights.
Reach new customers and increase your profitability. Drive sales with our tools, events and training, find out about quality assessment and get expert guidance from the England Business Advice Hub.
Build sustainable and valuable growth. Learn about England’s new destination management structure, find expert advice, and boost your proposition with our training and toolkits.
Access resources for business events to support your business development and event strategy. Discover England, Scotland and Wales' business event offering for your next conference, incentive, exhibition or event.
Discover our media centres, image and video library and latest press releases, plus contacts for our corporate and consumer press teams.
Studying tourism at school, college or university? We’ve gathered essential resources and data for students of tourism, plus information about our internships.