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About Us

There's going to be a fair bit of information about Green Flag and our breakdown cover on this page. So, for anyone in a rush, we'll try and sum up what we do in one paragraph.

Green Flag is a leading breakdown cover provider, offering 24/7 roadside assistance and recovery for cars, vans, motorbikes, electric vehicles, caravans and motorhomes, at a vehicle, personal, family, or business (fleet) level.

And breathe...

We don't just help customers here in the UK. We have annual and single-trip breakdown cover available in Europe for motorists travelling abroad. Wherever you need us, we're dedicated to providing all our customers with expert help and a service they can always count on.

What's more, thanks to our partnership with FixMyCar, we offer customers access to a network of quality local garages that have been given the green light for services, MOTs, and repairs.

Our history

Believe it or not, Green Flag is over 50 years old. We've been around longer than the VHS, Pong, and even the Honda Civic.

We were first established as the 'National Breakdown Recovery Club' in 1971 by Bob Slicer, Jeffrey Pittock, and Ernest Smith. At this time, we covered breakdowns within a 50-mile radius of the headquaters in Bradford. Today, we help people all over the Uk and across Europe.

In 1994, we changed our name to Green Flag, and then in 1999, we became part of Direct Line Group.

Since then, we've grown from strength-to-strength, working all day every day to help millions of customers.

Green Flag's breakdown cover

Green Flag is a leading provider of vehicle breakdown cover and 24/7 roadside assistance across the UK.


Whatever vehicle you have, whichever cover features you need, and wherever you need help, we've got you covered:

Green Flag's roadside assistance

It doesn't matter where, when, or why, if you've broken down, you're stranded.


Fortunately, Green Flag operates a smart network of expert technicians based all over the country. This means we can get you moving again quickly, no matter what.


Oh, and we also make sure our cover comes with no nasty surprises:


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If you find yourself stuck in a ditch, we won't charge extra if we use specialist equipment to get you out.

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We also won't penalise you with additional fees if there are tolls involved in getting to you.

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If we're unable to fix your car immediately, we'll get you to a garage at no extra cost. If it's out of working hours, we'll get you there once it's open.

Why choose Green
Flag for breakdown cover?

We don't like to toot our own horn, so we'll
just leave some of our reviews, accreditations,
and awards right here.

UK Customer Satisfaction Index logo
UK Customer Satisfaction Index

Highest rated breakdown cover
provider (Jan 2025)

Which Trusted Trader Approved Service
Which? Trusted Trader

Approved service (breakdown
assistance)