WO2016005999A3 - A method and system for identifying a user across multiple communication devices - Google Patents
A method and system for identifying a user across multiple communication devices Download PDFInfo
- Publication number
- WO2016005999A3 WO2016005999A3 PCT/IN2015/050060 IN2015050060W WO2016005999A3 WO 2016005999 A3 WO2016005999 A3 WO 2016005999A3 IN 2015050060 W IN2015050060 W IN 2015050060W WO 2016005999 A3 WO2016005999 A3 WO 2016005999A3
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- communication devices
- media content
- identification information
- unique
- identifying
- Prior art date
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
Landscapes
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The present disclosure provides a method and system for determining an exposure of media content. The method includes identifying a first plurality of communication devices, enabling broadcasting the media content embedded with an audio data stream for each of the first plurality of communication devices, receiving a unique deciphered identification information and a communication device identification information from each of a second plurality of communication devices and determining the exposure for the media content based on a pre-defined criteria. Each of the first plurality of communication devices are identified via corresponding communication device identifier information. The audio data stream includes unique audio identification information for each of the first plurality of communication devices. Each of the second plurality of communication devices deciphers the unique audio identification information from the media content broadcasted on the first plurality of communication devices.
Applications Claiming Priority (2)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| IN3349/CHE/2014 | 2014-07-07 | ||
| IN3349CH2014 | 2014-07-07 |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| WO2016005999A2 WO2016005999A2 (en) | 2016-01-14 |
| WO2016005999A3 true WO2016005999A3 (en) | 2016-03-03 |
Family
ID=55065056
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| PCT/IN2015/050060 WO2016005999A2 (en) | 2014-07-07 | 2015-07-06 | A method and system for identifying a user across multiple communication devices |
Country Status (1)
| Country | Link |
|---|---|
| WO (1) | WO2016005999A2 (en) |
Families Citing this family (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US11089348B2 (en) | 2018-10-03 | 2021-08-10 | At&T Intellectual Property I, L.P. | Method and apparatus for determining the accuracy of targeted advertising |
| US11227310B2 (en) | 2018-10-16 | 2022-01-18 | At&T Intellectual Property I, L.P. | Method and apparatus for targeted advertising selection |
Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20080109843A1 (en) * | 2006-09-14 | 2008-05-08 | Shah Ullah | Methods and systems for securing content played on mobile devices |
| US20130102241A1 (en) * | 2009-09-11 | 2013-04-25 | Lazer Spots, Llc | Targeted content insertion for devices receiving radio broadcast content |
| US20130325607A1 (en) * | 2012-06-01 | 2013-12-05 | Airpush, Inc. | Mobile-2-web retargeting |
-
2015
- 2015-07-06 WO PCT/IN2015/050060 patent/WO2016005999A2/en active Application Filing
Patent Citations (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20080109843A1 (en) * | 2006-09-14 | 2008-05-08 | Shah Ullah | Methods and systems for securing content played on mobile devices |
| US20130102241A1 (en) * | 2009-09-11 | 2013-04-25 | Lazer Spots, Llc | Targeted content insertion for devices receiving radio broadcast content |
| US20130325607A1 (en) * | 2012-06-01 | 2013-12-05 | Airpush, Inc. | Mobile-2-web retargeting |
Also Published As
| Publication number | Publication date |
|---|---|
| WO2016005999A2 (en) | 2016-01-14 |
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