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WO2009153364A1 - Procédé de diffusion de messages - Google Patents

Procédé de diffusion de messages Download PDF

Info

Publication number
WO2009153364A1
WO2009153364A1 PCT/ES2008/070121 ES2008070121W WO2009153364A1 WO 2009153364 A1 WO2009153364 A1 WO 2009153364A1 ES 2008070121 W ES2008070121 W ES 2008070121W WO 2009153364 A1 WO2009153364 A1 WO 2009153364A1
Authority
WO
WIPO (PCT)
Prior art keywords
message
messages
manager
user
users
Prior art date
Application number
PCT/ES2008/070121
Other languages
English (en)
Spanish (es)
Inventor
Javier PÉREZ DOLSET
Original Assignee
Zed Worldwide S.A.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Zed Worldwide S.A. filed Critical Zed Worldwide S.A.
Priority to PCT/ES2008/070121 priority Critical patent/WO2009153364A1/fr
Publication of WO2009153364A1 publication Critical patent/WO2009153364A1/fr

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce

Definitions

  • the present invention relates, in general, to a method of broadcasting messages and processing message response to a message transmitted to a set of telephone terminals connected to a telecommunications network.
  • a service provider disseminates an incentive message and / or challenge question, hereinafter, a message to a large group of customers and / or subscribers, henceforth, users included in a database of an operator of telecommunications and / or service provider, hereinafter, service provider.
  • the procedure described involves the generation of a high volume of message traffic to and from the media of the service provider, that is, a dialogue is initiated via messages that must be managed in a predetermined period of time to meet the objective. last of the initial message, such as assigning a reward to a user who has met the requirements set forth in the first initial message and subsequent messages sent by the service provider.
  • the telecommunications network that has been carried out in an uncontrolled and disorganized manner in many aspects.
  • the telecommunications network requires an increase in benefits, greater speed, ease of use, connectivity, mobility, processing capacity of the data increase regardless of the nature of the transmitted data.
  • the present invention seeks to resolve or reduce one or more of the drawbacks set forth above by means of a message dissemination procedure as claimed in claim 1.
  • Embodiments of the invention are set forth in the dependent claims.
  • An object of the invention is to provide a method of dissemination of all types of information irrespective of its nature.
  • telecommunications terminal equipment such as a portable telecommunications device by users and connectable to a telecommunications network to receive value-added services offered by an operator of the network telecommunications and / or a service provider.
  • Another object of the invention is that the said information dissemination procedure in the form of messages between the users and the service provider be independent of the type of telecommunications terminal equipment used by the user at each moment, being operatively connected to The telecommunications network during the exchange of messages.
  • Yet another object of the invention is to provide a message management means that generates personalized messages for the transmission to a user who has sent a reply message to a previously transmitted message.
  • the personalization of the message is carried out based on information previously stored in a database and / or user profile data included in the previously received message.
  • Another object of the invention is that the generation process A reply message is simple and convenient for the user to whom an incentive or motivational message was transmitted from the service provider.
  • Still another object of the invention is that the method is capable of processing a large amount of data generated and / or exchanged at high speeds of unidirectional and / or bidirectional interaction.
  • Another object of the invention is to provide a method that can be carried out by means of safe and reliable techniques so that the user is unable to perceive any risk.
  • Still another object of the invention is that the offer of services is with a high quality of service, being perceived by the users, with operational efficiency, at low cost, which, jointly, determine the competitive capacity of the service provider in A demanding market.
  • Another object of the invention is to avoid an increase in the complexity of the telecommunications operator's network infrastructure by the volume of data exchanged in the form of messages with each user and with the set of users, and by the own requirement of quality of service offered by the service provider.
  • Figure 1 shows in a block diagram a message diffusion system according to the invention.
  • a broadcast management module 20 operatively connected to a communication interface 16 from which messages can be sent and received comprising all types of information regardless of their nature (voice, data, images) , video, or the like) to and from a set of telecommunications terminal equipment 1 1, 13 such as a portable telecommunications device connected to a telecommunications network 12 to receive added value services offered by an operator of the network telecommunications and / or a service provider.
  • the manager module 20 is operated by the service provider so that it generates a first message of the short message type, namely, short message service SMS, multimedia message, namely multimedia message service MMS or any other to disseminate it to a group of users previously selected by the manager 20 from among the user profiles stored in a database 14 operatively connected thereto by a communications bus 21, in order to reach a wide range of portable equipment users.
  • the manager 20 may use a selection criterion of an initial group of users such that a user has sent at least one message within a predetermined period of time prior to the instant in which the manager 20 has After the selection process of the initial group of users, the first motivational message will be disseminated.
  • the initially selected users receive the first message, they can carry out at least two actions, reply or not reply to the first message.
  • the database 14 is dynamically updated with information regarding which users of the initially selected have not sent to the manager 20 a response message, said information being stored in the profile of the specific user for subsequent selection processes that the manager 20 could carry out.
  • Manager 20 will carry out a validation procedure, that is, that the reply message meets requirements previously established and stored by manager 20, such as that a message The response has been sent by a selected user and has been received by the communication interface 16 of the manager 20, within the time window established to receive said type of messages, serving as a record in the event being developed. [0028] If the message meets these requirements, the received message will be validated by a validation module 17 of reply messages operatively connected to the manager 20.
  • the validation module 17 comprises a computer operatively connected to the manager 20, so that it executes a control and management program for user participation in an event, event, contest, etc., which is being developed by the service provider. services.
  • the user's profile stored in the database 14, is dynamically updated by the manager 20.
  • the manager 20 automatically generates a second personalized motivational message based on the information contained in the profile stored in the database 14; generated the second messages are disseminated to the group of users whose response messages were validated.
  • Said second motivating message comprises alphanumeric codes such as user identification data, assignment data of new capabilities related to the contest being developed, for example, that the manager 20 will accept from said user a certain number of messages of response in a predetermined period of time. [0034] Consequently, the manager 20 comprises a filtering module
  • the assignment module 15 before assigning successive capacities to the users who continue to participate in successive stages of the contest, read the data stored in the store 19, in the profile of the database 14 to assign each user new capabilities of communication in successive stages of the contest.
  • a prize is assigned to at least one user who has completed all the stages of the contest.
  • the assignment is made automatically by the manager based on the data stored in the store 19, for example, user who has the highest number of validated messages in a predetermined period of time set for in the last stage of the contest.
  • a different metric can be used and, therefore, the criteria used to measure or select the users who pass to the next stage may vary.
  • information obtained at each stage of the process can be understood and based on this metric, the group of users who will receive the following motivational message is selected to continue participating in the event organized by the service provider.

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Finance (AREA)
  • Marketing (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Computer And Data Communications (AREA)

Abstract

L'invention concerne un procédé de distribution de messages de données à des terminaux (11, 13) de communications portables utilisés respectivement par une pluralité d'utilisateurs sélectionnés pour recevoir des messages de motivation par l'intermédiaire d'un réseau de télécommunications (12) dans le but de transmettre un message d'assignation, relatif à l'obtention d'un prix, à un utilisateur qui a passé toutes les étapes développées par agent (20) d'un fournisseur de services.
PCT/ES2008/070121 2008-06-20 2008-06-20 Procédé de diffusion de messages WO2009153364A1 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
PCT/ES2008/070121 WO2009153364A1 (fr) 2008-06-20 2008-06-20 Procédé de diffusion de messages

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/ES2008/070121 WO2009153364A1 (fr) 2008-06-20 2008-06-20 Procédé de diffusion de messages

Publications (1)

Publication Number Publication Date
WO2009153364A1 true WO2009153364A1 (fr) 2009-12-23

Family

ID=41433727

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/ES2008/070121 WO2009153364A1 (fr) 2008-06-20 2008-06-20 Procédé de diffusion de messages

Country Status (1)

Country Link
WO (1) WO2009153364A1 (fr)

Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO2002045384A2 (fr) * 2000-11-29 2002-06-06 Agency.Com Limited Systeme de communication sans fil pour jeu-questionnaire
WO2006002076A2 (fr) * 2004-06-15 2006-01-05 Tekelec Procedes, systemes et progiciels permettant de filtrer des messages de service de messagerie sur la base du contenu des messages
US20070270160A1 (en) * 2006-05-19 2007-11-22 Karl Georg Hampel Traffic-synchronized location measurement
EP1903830A1 (fr) * 1999-11-01 2008-03-26 White. Cell, Inc. Procédé de sécurité de système de données cellulaires

Patent Citations (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1903830A1 (fr) * 1999-11-01 2008-03-26 White. Cell, Inc. Procédé de sécurité de système de données cellulaires
WO2002045384A2 (fr) * 2000-11-29 2002-06-06 Agency.Com Limited Systeme de communication sans fil pour jeu-questionnaire
WO2006002076A2 (fr) * 2004-06-15 2006-01-05 Tekelec Procedes, systemes et progiciels permettant de filtrer des messages de service de messagerie sur la base du contenu des messages
US20070270160A1 (en) * 2006-05-19 2007-11-22 Karl Georg Hampel Traffic-synchronized location measurement

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