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WO2008110087A1 - Procédé et système de lecture multimédia, côté client et serveur - Google Patents

Procédé et système de lecture multimédia, côté client et serveur Download PDF

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Publication number
WO2008110087A1
WO2008110087A1 PCT/CN2008/070361 CN2008070361W WO2008110087A1 WO 2008110087 A1 WO2008110087 A1 WO 2008110087A1 CN 2008070361 W CN2008070361 W CN 2008070361W WO 2008110087 A1 WO2008110087 A1 WO 2008110087A1
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WO
WIPO (PCT)
Prior art keywords
file
multimedia
play
multimedia file
index
Prior art date
Application number
PCT/CN2008/070361
Other languages
English (en)
Chinese (zh)
Inventor
Jianqiang Liu
Original Assignee
Tencent Technology (Shenzhen) Company Limited
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Tencent Technology (Shenzhen) Company Limited filed Critical Tencent Technology (Shenzhen) Company Limited
Publication of WO2008110087A1 publication Critical patent/WO2008110087A1/fr

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Classifications

    • GPHYSICS
    • G11INFORMATION STORAGE
    • G11BINFORMATION STORAGE BASED ON RELATIVE MOVEMENT BETWEEN RECORD CARRIER AND TRANSDUCER
    • G11B27/00Editing; Indexing; Addressing; Timing or synchronising; Monitoring; Measuring tape travel
    • G11B27/10Indexing; Addressing; Timing or synchronising; Measuring tape travel
    • G11B27/19Indexing; Addressing; Timing or synchronising; Measuring tape travel by using information detectable on the record carrier
    • G11B27/28Indexing; Addressing; Timing or synchronising; Measuring tape travel by using information detectable on the record carrier by using information signals recorded by the same method as the main recording
    • GPHYSICS
    • G11INFORMATION STORAGE
    • G11BINFORMATION STORAGE BASED ON RELATIVE MOVEMENT BETWEEN RECORD CARRIER AND TRANSDUCER
    • G11B27/00Editing; Indexing; Addressing; Timing or synchronising; Monitoring; Measuring tape travel
    • G11B27/10Indexing; Addressing; Timing or synchronising; Measuring tape travel
    • G11B27/102Programmed access in sequence to addressed parts of tracks of operating record carriers
    • G11B27/107Programmed access in sequence to addressed parts of tracks of operating record carriers of operating tapes

Definitions

  • Multimedia playback method system, client and server
  • the present invention relates to the field of communications, and more particularly to a method, system, client, and server for multimedia playback.
  • BACKGROUND OF THE INVENTION With the development of network transmission technologies and streaming media technologies, multimedia live broadcast services provided through the Internet are becoming more and more popular, and a large number of webcasting softwares have emerged.
  • the webcasting software needs to obtain the playing data from the Internet before playing the program.
  • the playing data is received to a certain extent, the playing is triggered, and the screen is normally displayed to the user.
  • the process of acquiring and accumulating the playback data by the player is called buffering when the playback data is started to be displayed until the user sees the first frame. Any network playback software has this buffering process before the screen data can be seen.
  • the buffering time is different.
  • the advertisements played during the buffering period are called buffered advertisements, and the contents of the buffered advertisements are in the form of material files.
  • the material file here is actually a multimedia file, and all the material files mentioned below are multimedia files.
  • the original buffered advertisement has a one-to-one relationship with the material file, that is, a material file contains only one buffered advertisement content, which is looped during buffering. If the buffering time is too long, the user will repeatedly watch the same buffer advertisement repeatedly, which is easy to get bored. From a commercial point of view, repeated repetitions also waste valuable buffering advertising opportunities.
  • the current material file integrates multiple buffered advertisement contents, so when playing the material file in one buffer time, the user can view multiple buffered advertisement contents, but the playback order of the buffered advertisements in the material file is generated. It has been determined that this time each buffer During this period, playback can only start from the same buffered content, which may result in some ads never being played.
  • the embodiment of the invention provides a multimedia playing method, including:
  • index file where the index file includes an identifier of at least one multimedia file and a play attribute
  • At least one of the acquired multimedia files is played according to the play attribute included in the index file.
  • the embodiment of the invention provides a multimedia playing system, including:
  • a server configured to provide a multimedia file, and generate an index file, where the index file includes an identifier of at least one multimedia file and a play attribute;
  • a client configured to receive an index file from a server and obtain a multimedia file corresponding to each of the at least one multimedia file identifier included in the index file; and play at least the acquired multimedia file according to a play attribute included in the file one.
  • the embodiment of the invention further provides a multimedia playing system, including:
  • An embodiment of the present invention provides a multimedia playback server, including: a first module, configured to generate an index file, where the index file includes an identifier of at least one multimedia file and a play attribute.
  • the embodiment of the invention provides a multimedia playing client, including:
  • a first module configured to obtain an index file from a server, where the index file includes an identifier of at least one multimedia file and a play attribute; and acquire a multimedia file corresponding to each of the at least one multimedia file identifier included in the index file;
  • a second module configured to control, according to a play attribute in the index file, the third module to play at least one of the multimedia files acquired by the first module;
  • the third module is configured to play at least one of the acquired multimedia files.
  • the embodiment of the invention further provides a multimedia playing client, including:
  • a first module configured to generate an index file, where the index file includes an identifier of at least one multimedia file and a play attribute;
  • a second module configured to acquire a multimedia file corresponding to each of the at least one multimedia file identifier included in the index file generated by the first module
  • a third module configured to control, according to the play attribute included in the index file, the fourth module to play at least one of the multimedia files acquired by the second module;
  • the fourth module is configured to play at least one of the acquired multimedia files.
  • FIG. 1 is a flow chart of a method for playing a material file according to an embodiment of the present invention.
  • FIG. 3 is a schematic structural diagram of a material file playing in an embodiment of the present invention.
  • FIG. 4 is a schematic structural diagram of a material file playing according to another embodiment of the present invention.
  • BEST MODE FOR CARRYING OUT THE INVENTION In order to make the objects, technical solutions and advantages of the present invention more comprehensible, the present invention will be further described in detail with reference to the accompanying drawings. It is understood that the specific embodiments described herein are merely illustrative of the invention and are not intended to limit the invention.
  • FIG. 1 is a flowchart of a method for playing a material file according to an embodiment of the present invention. As shown in FIG. 1 , the specific process of the method is as follows:
  • the material file is stored in the server, and the inherent attributes of each material file are also stored in the server, such as the duration of the material file, the content of the material file, the playing geographic range, the playing object, and the like, wherein the material file may be buffered.
  • the content of the advertisement such as content containing multiple buffered advertisement contents or a buffered advertisement, may also be other audio and video files and the like.
  • the server may, according to the client personalized data carried in the request message, such as the geographical location of the client, the age of the user, the gender of the user, and the occupation of the user. And the like, to match the intrinsic property of the material file stored thereon, determine at least one material file from the stored material file as the material file to be played, and determine the material according to the intrinsic property of the at least one material file to be played.
  • the play attribute of the file may include a play permission of the material file, a play priority, a play period (ie, a validity period of the material file), and the like, and then generate an index file, where the index file includes the at least one material file to be played.
  • the server may also determine the play attribute of the at least one material file to be played based on the business strategy of the advertising operator.
  • the server when the index file request message reported by the client includes the client personalized data, such as the geographical location of the client, the age of the user, the gender of the user, the occupation of the user, etc., the server according to the personalized data of the client. Determine the most suitable material file to be played, to generate an index file that best matches the client's personality. For example, when the client personalization data received by the server indicates that the client is located in a commercial area and the age is 25 years old, the server can search for the intrinsic attributes of all the stored material files based on the information, and play the geographical range in the intrinsic attribute. The material file for the commercial area and the playing object is selected as the material file to be played. It can also be understood that the index file request message reported by the client may not include the client personalized data, so that the server may determine at least one material file from the stored material file as a material file to be played by random selection or the like.
  • the client personalized data such as the geographical location of the client, the age of the user, the gender of the user, the occupation of the user, etc
  • the server does not need to generate an index file after receiving the index file request message reported by the client. Instead, after the client logs in, the server actively detects the characteristic data of the client, such as the geographical location of the client, so as to match the intrinsic properties of the material file stored thereon according to the characteristic data, thereby from the stored material file. Determine at least one material file as the material file to be played.
  • the index file may further include a correspondence between the at least one material file to be played and the channel.
  • the correspondence between the material file and the channel is a many-to-many mapping relationship, that is, one material file can be placed on multiple channels, and each channel can serve multiple material files.
  • step S101 the client obtains an index file and a material file, wherein the material file
  • the client can download the index file and the material file from the server, and the direct download method can be adopted here.
  • the client needs to first download the index file from the server, and then download the corresponding material file according to the material file identifier in the index file.
  • the process of the client downloading the index file and the material file from the server may be: The client first downloads the index file from the server, and checks whether the material files corresponding to the material file identifier included in the index file are stored locally; if there is at least one material If the file is not stored locally, at least one material file that is not stored locally is downloaded.
  • the process of downloading the index file and the material file from the server by the client may also be that the client downloads the index file from the server, and then downloads all the material files corresponding to the material file identifier in the index file from the server.
  • step S102 the client generates a play queue for each channel based on the index file.
  • the client determines the play permission and the play period of each material file according to the play attribute of each material file in the obtained index file, that is, by interpreting the play attribute of each material file in the obtained index file,
  • the playback permission and the playback period information that the client can recognize, and the material files having the playback permission and the playback period are organized into a play queue according to the playback channel.
  • the process of generating a play queue includes: organizing all material files corresponding to the same channel into one play queue. As for whether or not each material file can be played, when it is played, etc., it can be asked and determined one by one during playback.
  • the material file can be played back in all channels by default.
  • the play queues composed of the material files do not have an explicit sequence of play, and should be understood here as a set of each material file.
  • the client determines a play policy according to the index file, where the play policy includes a play start point and a play order, and then the client plays the material file in the play queue in the buffer time according to the determined play policy, until the buffer ends.
  • the play priority does not include the play priority
  • the client may select any material file in the play queue as the play start point, and the subsequent material files may also be played in a random manner. In this way, some of the material files that are not caused by insufficient buffering time can never be played, and the exposure of the material files can be equalized to some extent.
  • the client first generates a play queue according to the play permission and the play period of the material file, and then confirms the play start point and the play order according to the priority of the material file during playback.
  • the client may also compose a material file having a play right and a play time period into a play queue according to the priority, and the play queue has an explicit play order, so that the play file is in the play queue according to the material file during playback.
  • the material files are played in sequence, in order.
  • FIG. 2 shows a flow of a method of playing a material file in another embodiment of the present invention. As shown in Figure 2, the specific process of the method is as follows:
  • the server generates an index file based on the material files stored on it.
  • step S201 the client obtains an index file and a material file.
  • step S202 the client composes all the material files corresponding to each channel into one play queue.
  • step S203 the client randomly selects a material file from the play queue as Broadcast start point.
  • step S204 the client queries whether the selected material file has the playing right, and can confirm according to the previously downloaded index file, or can send it to the server for confirmation immediately; if yes, go to step S205; otherwise, go to step S206.
  • step S205 after confirming that the selected material file has the play permission, the material file is played, and the playback ends to step S206.
  • step S206 the next material file in the play queue is selected, and this step can be performed in the same manner as step S203.
  • step S207 it is asked whether the buffering time has ended; if yes, the process goes to step S208; otherwise, the process proceeds to step S204.
  • step S208 the playback of the material file is stopped.
  • the index file is generated by the server.
  • the generation of the index file can also be performed by the client. If the client needs, according to its own characteristics, such as personalized data or feature data, query and match the material files stored on the server and their intrinsic properties, determine at least one material file from the material files stored in the server as soon as possible. Playing the material file, determining the play attribute of the material file according to the intrinsic property of the at least one material file to be played, and then generating an index file, where the index file includes the identifier of the at least one material file to be played and its playing Attributes.
  • the client FIG. 3 is a system structure for playing a material file in the embodiment of the present invention. As shown in FIG.
  • the system includes a server 100, and a plurality of clients (client 200, client 300, ... client N) connected thereto.
  • clients clients 200, client 300, ... client N
  • connection relationship between the devices in the embodiment of the present invention is for the purpose of clearly explaining the information interaction and control process, and therefore should be regarded as a logical connection relationship, and should not be limited to a physical connection.
  • the server 100 is configured to store the material file and its intrinsic attributes, and according to the stored material The file and its intrinsic attributes, determining at least one material file as the material file to be played, and determining a play attribute of the at least one material file to be played, and composing the identifier of the at least one material file to be played and its play attribute into an index file .
  • Each client (client 200, client 300, ... client N) is connected to the server 100, and is configured to download an index file from the server 100 and a material file corresponding to the material file identifier in the index file, and according to the index
  • the playback properties in the file control the playback of these footage files.
  • server 100 can also be used to store material files and their intrinsic properties.
  • Each client (client 200, client 300, ... client N) is configured to query the material file and its intrinsic attributes stored on the matching server 100 when needed, and determine at least one material file as soon as it is to be played. a material file, and determining a play attribute of the material file according to an intrinsic attribute of the at least one material file to be played, and then generating an index file, where the index file includes an identifier of the at least one material file to be played and a play attribute thereof, The material files corresponding to the material file identifiers in the index file are downloaded from the server 100, and the play of the material files is controlled according to the play attributes in the index file.
  • a typical server 100 can be a dedicated advertisement server, or a large website server with advertisement servo function, etc., and thus the scope of protection of the present invention should not be limited to a particular type of server.
  • Each client 200 can be a variety of terminal devices capable of playing video or pictures, such as a personal computer (PC), a personal digital assistant (PDA), a mobile phone (MP), and the like. Therefore, the scope of protection of the present invention should not be limited to a particular type of client.
  • PC personal computer
  • PDA personal digital assistant
  • MP mobile phone
  • FIG. 4 is a schematic structural diagram of a material file playing according to another embodiment of the present invention.
  • the system includes a server 100 and a client 200.
  • the server 100 includes a transceiver module 401, a database 402, and a policy generation module 403.
  • the client 200 includes a download module 501 and plays. Control module 502 and player 503.
  • the transceiver module 401 is connected to the database 402 and the policy generation module 403 for interacting with the client 200 to exchange various messages, such as the index file generated by the policy generation module 403, to the client 200.
  • the database 402 is coupled to the transceiver module 401 and the policy generation module 403 for storing material files and their inherent attributes.
  • the policy generation module 403 is connected to the database 402 and the transceiver module 401, and determines at least one material file as a playable material file according to the material file and its intrinsic attributes stored in the database 402, and determines a play attribute of the playable material file.
  • An index file is generated, and the index file is fed back to the client 200 through the transceiver module 401.
  • the downloading module 501 is connected to the play control module 502, and is configured to download an index file from the policy generation module 403 of the server 100; and is further configured to download the material file from the database 402, where the material file corresponds to the material file identifier in the index file; or On the client 200
  • the play control module 502 is connected to the download module 501 and the player 503, and is configured to control the player 503 to play the material file corresponding to the material file identifier in the index file according to the index file downloaded by the download module 501, and play the material file in the player 503. At the same time, it is judged whether or not the buffer is ended, and the player 503 is instructed to stop the playback of the material file at the end of the judgment.
  • the server 100 may include a transceiver module 401 and a database 402.
  • the client 200 includes a download module 501, a policy generation module 403, a play control module 502, and a player 503.
  • the transceiver module 401 and the database 402 are used to record the material files in the database 402. Sent to the client 200.
  • the policy generation module 403 queries the database 402 through the transceiver module 401 to dynamically generate an index file.
  • the downloading module 501 is configured to download the material file corresponding to the material file identifier in the index file from the database 402; or to download and index from the database 402 when the client 200 does not store all the material files corresponding to the material file identifier in the index file.
  • the material file in the file identifies the material file that corresponds to the client but is not stored by the client.
  • the play control module 502 is connected to the policy generation module 403 and the player 503, and is configured to control the player 503 to play the material file corresponding to the material file identifier in the index file according to the index file generated by the policy generation module 403, and play the content file in the player 503.
  • the material file is judged whether or not the buffer is ended, and the player 503 is instructed to stop the playback of the material file at the end of the judgment.
  • the player 503 is connected to the play control module 502 for playing the material file corresponding to the material file identifier in the index file.

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Television Signal Processing For Recording (AREA)

Abstract

L'invention concerne un procédé de lecture multimédia, un système de lecture multimédia, un côté client et un serveur. Le procédé comprend les opérations consistant à : générer un fichier d'indexation, le fichier d'indexation comprenant au moins une identification du fichier multimédia et un attribut de lecture ; obtenir le fichier multimédia correspondant à une ou plusieurs identifications du fichier multimédia qui est (sont) comprise(s) respectivement dans le fichier d'indexation ; lire l'un des fichiers multimédias obtenus selon l'attribut de lecture qui est compris dans le fichier d'indexation.
PCT/CN2008/070361 2007-03-13 2008-02-26 Procédé et système de lecture multimédia, côté client et serveur WO2008110087A1 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
CNB2007100735027A CN100505630C (zh) 2007-03-13 2007-03-13 一种在网络直播环境中轮播缓冲广告的方法及系统
CN200710073502.7 2007-03-13

Publications (1)

Publication Number Publication Date
WO2008110087A1 true WO2008110087A1 (fr) 2008-09-18

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Application Number Title Priority Date Filing Date
PCT/CN2008/070361 WO2008110087A1 (fr) 2007-03-13 2008-02-26 Procédé et système de lecture multimédia, côté client et serveur

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CN (1) CN100505630C (fr)
WO (1) WO2008110087A1 (fr)

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CN100505630C (zh) * 2007-03-13 2009-06-24 腾讯科技(深圳)有限公司 一种在网络直播环境中轮播缓冲广告的方法及系统
CN101198022B (zh) * 2007-12-26 2010-06-02 青岛海信移动通信技术股份有限公司 在流媒体播放或者缓冲过程中插播视频信息的方法
CN102055942B (zh) * 2009-10-28 2013-03-20 厦门雅迅网络股份有限公司 一种基于移动通信网络的图文广告播放方法
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CN103096138B (zh) * 2011-11-08 2016-03-09 财团法人资讯工业策进会 电视广告产品信息显示系统及其方法
CN102547409B (zh) * 2011-12-26 2014-12-10 深圳市龙视传媒有限公司 广告数据交互系统及方法
CN102665101A (zh) * 2012-04-25 2012-09-12 深圳市茁壮网络股份有限公司 广告数据的处理方法、装置及系统
CN102708504B (zh) * 2012-05-15 2015-06-17 合一网络技术(北京)有限公司 一种基于网络视频的虚拟微轮播广告投放方法及其装置
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