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WO2001082565A1 - Procede publicitaire utilisant une musique de fond au cours d'une conversation telephonique - Google Patents

Procede publicitaire utilisant une musique de fond au cours d'une conversation telephonique Download PDF

Info

Publication number
WO2001082565A1
WO2001082565A1 PCT/KR2000/000702 KR0000702W WO0182565A1 WO 2001082565 A1 WO2001082565 A1 WO 2001082565A1 KR 0000702 W KR0000702 W KR 0000702W WO 0182565 A1 WO0182565 A1 WO 0182565A1
Authority
WO
WIPO (PCT)
Prior art keywords
telephone
advertising
music
subscriber
advertisement
Prior art date
Application number
PCT/KR2000/000702
Other languages
English (en)
Inventor
Ki Tae Kim
Original Assignee
Ki Tae Kim
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ki Tae Kim filed Critical Ki Tae Kim
Publication of WO2001082565A1 publication Critical patent/WO2001082565A1/fr

Links

Classifications

    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
    • B42C—BOOKBINDING
    • B42C11/00—Casing-in
    • B42C11/04—Machines or equipment for casing-in or applying covers to books
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M3/00—Automatic or semi-automatic exchanges
    • H04M3/42—Systems providing special services or facilities to subscribers
    • H04M3/487—Arrangements for providing information services, e.g. recorded voice services or time announcements
    • H04M3/4872—Non-interactive information services
    • H04M3/4878—Advertisement messages
    • B—PERFORMING OPERATIONS; TRANSPORTING
    • B42—BOOKBINDING; ALBUMS; FILES; SPECIAL PRINTED MATTER
    • B42C—BOOKBINDING
    • B42C9/00—Applying glue or adhesive peculiar to bookbinding
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04M—TELEPHONIC COMMUNICATION
    • H04M2203/00—Aspects of automatic or semi-automatic exchanges
    • H04M2203/35—Aspects of automatic or semi-automatic exchanges related to information services provided via a voice call
    • H04M2203/352—In-call/conference information service

Definitions

  • the present invention relates to an advertisement method and more particularly, to
  • business enterprises In order to be successful in business activities, generally, business enterprises
  • An example of the advertising activities is an advertisement method using a
  • advertisement method using the telephone has to send the advertisement for a
  • the corresponding advertisement service side determines that the lines are mixed and thus,
  • an object of the invention is to provide a method for advertisement
  • the mobile phone not interfere with the telephone conversation in order for a telephone user to listen to the advertising music, while the telephone user is talking over the wire telephone, the mobile
  • music listening stopping signal is received from the subscriber during the sending of the
  • Figure 1 is a block diagram illustrating an advertising system that is applied in a wire telephone according to the present invention
  • Figure 2 is a block diagram illustrating an advertising system that is applied in a
  • Figure 3 is a flowchart illustrating a method for advertisement using background
  • advertising music is sent as
  • the advertising service is
  • a controller 20 is installed between a wire repeater 10 and
  • the controller 20 mentioned checks whether a
  • the controller 20 includes a matching part
  • control signal receiving part for receiving an advertising music listening control signal
  • the server 30 is
  • the database 31 stores the information
  • the memory 32 is
  • RAM random access memory
  • the advertising music listening subscriber is stored and if required, the advertising music
  • a controller 20 is installed between a wireless repeater 40
  • the advertising music is sent via the wireless repeater 40 to a plurality of mobile telephone terminals MTP1 ⁇ MTPn.
  • controller 20 mentioned checks whether a subscriber who tries a call is registered as an advertising music listening subscriber from a server 30 and if it is checked that the
  • the controller 20 includes a matching part for matching
  • control part for controlling the sending of the advertising music to the advertising music
  • a music sending part for sending the advertising music to the
  • a telephone number detecting part for detecting a
  • controller 20 controls the whole operation of the advertising music sending to
  • the server 30 is composed
  • the database 31 stores the information on the
  • the memory 32 is
  • RAM random access memory
  • the advertising music listening subscriber is stored and if required, the advertising music
  • the advertisement method for sending an advertising music to the wire telephone or the mobile telephone is carried out in the order as shown in Figure 3.
  • the controller 20 detects the
  • step SI 3 the controller 20 connects to the
  • step S14 determined that the detected telephone number has been registered as the
  • the controller 20 receives the advertising music
  • step SI 6 the controller 20 determines whether an advertising music
  • listening stopping signal for example, a button '*' or '#' on the keypad of the telephone
  • step SI 7 determines whether the conversation is finished at step SI 7. If it is determined that the
  • the controller 20 returns to the step S 15 and continuously
  • the controller 20 stops the sending of the advertising music to the corresponding telephone
  • the controller 20 checks the advertising music listening time consumed by the corresponding advertising music listening subscriber
  • step S19 stores the corresponding advertising music listening time in the database 31
  • the advertising music listening time which has been
  • controller 20 is sending the background advertising music to the advertising music
  • the controller 20 in the repeater connected
  • the non-subscribed user does not listen to the advertising music.
  • the wire telephone and the mobile telephone are not limited therein, which may be
  • controller 20 is
  • the controller 20 controls the Internet phone subscriber and the Internet phone subscriber. In this way, the controller 20
  • the advertising music listening subscriber receives the advertising music from the server

Landscapes

  • Engineering & Computer Science (AREA)
  • Mechanical Engineering (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Signal Processing (AREA)
  • Telephonic Communication Services (AREA)
  • Mobile Radio Communication Systems (AREA)

Abstract

L'invention concerne un procédé publicitaire reposant sur l'utilisation d'une musique de fond au cours d'une conversation téléphonique. Le procédé envoie, pendant un temps prédéterminé, une musique publicitaire, comme musique de fond, qui ne gêne pas la conversation afin qu'un interlocuteur puisse écouter la musique publicitaire pendant qu'il parle au téléphone (fixe, portatif ou Internet). On évite ainsi une perte de temps liée à l'écoute de la publicité correspondante et le risque que l'interlocuteur raccroche, pensant qu'il s'agit d'un problème de ligne, ce qui peut arriver lorsque la publicité est envoyée de force au cours d'une conversation, de façon à obtenir un procédé publicitaire plus efficace que les procédés classiques.
PCT/KR2000/000702 2000-04-24 2000-06-30 Procede publicitaire utilisant une musique de fond au cours d'une conversation telephonique WO2001082565A1 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
KR2000/21731 2000-04-24
KR1020000021731A KR20010097558A (ko) 2000-04-24 2000-04-24 전화통화중 배경음악을 이용한 광고방법

Publications (1)

Publication Number Publication Date
WO2001082565A1 true WO2001082565A1 (fr) 2001-11-01

Family

ID=19666605

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2000/000702 WO2001082565A1 (fr) 2000-04-24 2000-06-30 Procede publicitaire utilisant une musique de fond au cours d'une conversation telephonique

Country Status (2)

Country Link
KR (1) KR20010097558A (fr)
WO (1) WO2001082565A1 (fr)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1811757A1 (fr) * 2004-10-29 2007-07-25 China Mobile Communications Corporation Procede permettant de joindre un fond sonore a une communication mobile

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20000054709A (ko) * 2000-06-20 2000-09-05 김장환 음악을 들으면서 전화통화를 하는 시스템
KR100804794B1 (ko) * 2000-12-15 2008-02-20 주식회사 케이티 통화중 광고 서비스 방법
KR20040007033A (ko) * 2002-07-16 2004-01-24 김경일 무료통화 서비스 시스템 및 방법

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1991006187A1 (fr) * 1989-10-20 1991-05-02 Dufour Jean Pierre Systeme telephonique a diffusion de messages publicitaires
GB2256346A (en) * 1991-04-19 1992-12-02 Ali Guryel Sub-carrier broadcast system
EP0713317A1 (fr) * 1994-11-18 1996-05-22 Georgina Borbon Blen Méthode et appareil pour fournir des messages publicitoires par téléphone
WO1998034392A1 (fr) * 1997-02-03 1998-08-06 Gratistelefon Svenska Ab Procede concernant des communications telephoniques comprenant la transmission de messages publicitaires
KR19980047244U (ko) * 1996-12-28 1998-09-25 양재신 유동이 가능한 워셔액 리저버의 캡 스트랩

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1991006187A1 (fr) * 1989-10-20 1991-05-02 Dufour Jean Pierre Systeme telephonique a diffusion de messages publicitaires
GB2256346A (en) * 1991-04-19 1992-12-02 Ali Guryel Sub-carrier broadcast system
EP0713317A1 (fr) * 1994-11-18 1996-05-22 Georgina Borbon Blen Méthode et appareil pour fournir des messages publicitoires par téléphone
KR19980047244U (ko) * 1996-12-28 1998-09-25 양재신 유동이 가능한 워셔액 리저버의 캡 스트랩
WO1998034392A1 (fr) * 1997-02-03 1998-08-06 Gratistelefon Svenska Ab Procede concernant des communications telephoniques comprenant la transmission de messages publicitaires

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
EP1811757A1 (fr) * 2004-10-29 2007-07-25 China Mobile Communications Corporation Procede permettant de joindre un fond sonore a une communication mobile
EP1811757A4 (fr) * 2004-10-29 2009-04-01 China Mobile Comm Corp Procede permettant de joindre un fond sonore a une communication mobile

Also Published As

Publication number Publication date
KR20010097558A (ko) 2001-11-08

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