Draper, 2019 - Google Patents
The identity trade: Selling privacy and reputation onlineDraper, 2019
- Document ID
- 3047476148520628383
- Author
- Draper N
- Publication year
External Links
Snippet
The successes and failures of an industry that claims to protect and promote our online identities What does privacy mean in the digital era? As technology increasingly blurs the boundary between public and private, questions about who controls our data become …
- 230000004224 protection 0 abstract description 34
Classifications
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- G06Q10/00—Administration; Management
- G06Q10/06—Resources, workflows, human or project management, e.g. organising, planning, scheduling or allocating time, human or machine resources; Enterprise planning; Organisational models
- G06Q10/063—Operations research or analysis
- G06Q10/0639—Performance analysis
- G06Q10/06393—Score-carding, benchmarking or key performance indicator [KPI] analysis
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/02—Marketing, e.g. market research and analysis, surveying, promotions, advertising, buyer profiling, customer management or rewards; Price estimation or determination
- G06Q30/0241—Advertisement
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- G—PHYSICS
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- G06Q30/00—Commerce, e.g. shopping or e-commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping
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- G—PHYSICS
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- G06F21/6245—Protecting personal data, e.g. for financial or medical purposes
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- G—PHYSICS
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- G06Q99/00—Subject matter not provided for in other groups of this subclass
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