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The strong
Swisscom brand

Swisscom has earned the trust of Switzerland with quality and innovation. Our solutions lead the way to a digital future in which everyone continues to move forward with confidence.

1st place

Strongest telco brand

Report Brand Finance 2025(opens in new tab)

2nd place

Strongest Swiss brand
Brand value 6 bn

Report Brand Finance 2024(opens in new tab)

“The dedication of every employee has made Swisscom one of the most popular brands in Switzerland. This passion drives us into the future.”

Olaf Geuer, Head of Brand

Leading
from
the
front

We’re paving the way to a digital future with technology that serves us all. For everyone in Switzerland – young and old, tech aficionados and laypeople alike. Thanks to the best network, state-of-the-art solutions and our expert service, we move forward with confidence, and continue to write Switzerland’s success story together.

Discover
your possibilities

We believe you can do more than you ever thought possible. That’s why we want to give you the oppor­tunity to try something new every day. To explore the unknown. To do things you’ve never done. To discover what’s possible.

Sharing
inspiration

Together with strong partners, we promote culture, sport and business. We support events throughout Switzerland – in local communities and nationwide. Providing inspiring moments. And memorable experiences.

Our commitments

A brand that never
stops moving

The continuous movement of the Swisscom logo represents a constant dialogue with cus­to­mers, employees and partners. Through this dynamic dialogue, we continue to develop new, unique expe­rien­ces with a com­mit­ment to positive, sustainable action for society and the environment.