PMG

A great workplace starts with great people. For the 10th year in a row, Ad Age has recognized PMG as one of the Best Places to Work—ranking 3rd on the list and the only company to achieve this honor for 10 consecutive years. This recognition is a testament to our incredible team, whose dedication fuels both our growth and the exceptional culture that sets us apart. Over the past decade, PMG has grown significantly, but we’ve stayed true to our values and mission to always change for the better—creating a workplace where innovation and meaningful connections continue to thrive. A heartfelt thank you to our team, whose feedback earned us this recognition, and to our customers and partners for their unwavering trust and support. Here’s to a decade of excellence and an even brighter future ahead. Discover why PMG has ranked as one of Ad Age's Best Places to Work every year for the past decade: https://bit.ly/4jw1rDc

What do you get when global cost pressures meet emotional exhaustion? A new kind of consumer: pragmatic, intentional, and increasingly selective. Across the U.S. and U.K., nearly every household has adjusted their financial behavior, with only 0.4% saying they haven’t. Our latest Signals & Shifts report reveals how inflation, trust erosion, and lifestyle reprioritization are shaping smarter spending even if consumers aren’t spending less. Explore the full report for insights into what this means for brands: https://bit.ly/4kN082g

The media ecosystem is fragmented and fast-moving, and brands need more than a patchwork of solutions. That’s where Alli Marketplace comes in. 🎥 Mobian's Jonah Goodhart shares why Alli Marketplace unlocks real value for brands with access to trusted partners and advanced tech, all in one place. From integration to activation, it simplifies the path to smarter decisions.

On August 7, join PMG at our invite-only aiVOLUTION event in Dallas built for engineering, AI, and product leaders who are scaling AI in the real world. We’re skipping the buzzwords and getting real with an expert panel, candid conversations, actionable strategies, and top-tier networking. 📅 Thursday, August 7, 2025 🕔 5:00 PM CST 📍 Location: Uptown Dallas, TX Space is limited! Request your spot now: https://bit.ly/4nMDv0O In partnership withAICamp, Koddi, and VC ARENA

It’s official (again): 94% of PMGers say we’re a Great Place To Work. We’re honored to earn this recognition for the third year running, but the real win is building a workplace where people feel supported, heard, and empowered to grow. From lifestyle perks and give back days to robust career development programs and other benefits that matter, we’re proud to invest in our people every step of the way. Want to see what makes PMG great? Take a look: https://bit.ly/465p41q

How can brands build trust with customers? Step into the Conversations With Reddit studio at the Reddit HQ in #CannesLions. Carly Carson, Head of Integrated Media at PMG, joins Yoni Freedman to share how listening to online communities can spark deeper connections and better results. Conversations with Reddit will be bringing you daily interviews live from the Croisette 🇫🇷 with marketing and agency leaders, sharing how community insights drive creativity and impact. 🎥 Watch today’s full interview: https://lnkd.in/e4bnGXAM #RedditatCannes

Marketers don’t have time for red tape. That’s why we built Alli Marketplace: a fully integrated exchange inside our Alli operating system that lets brands test and activate best-in-class tools without disrupting workflows. From planning to activation, teams can move faster, test smarter, and scale seamlessly with 29+ partners and growing. Hear more from our team and partners in this Beet.TV feature from Cannes: https://bit.ly/4lKpMWr

As we reach the halfway point of 2025, the retail landscape remains anything but predictable. Consumers are still spending, but their behaviors are shifting, and so should retail brands’ strategies. Our Mid-Year Outlook unpacks what’s driving demand, how shopping patterns are changing, and what to expect as we head into the holiday season. 📥 Get the full State of Retail report for the trends and considerations brands need to navigate the rest of the year with confidence: https://bit.ly/4609Jiv

PMG has been recognized as a TikTok Marketing Partner in the Measurement category, joining the first wave of badged partners under the Media Mix Modeling (MMM) focus within the Cross-Channel specialty. This designation reflects our expertise in delivering holistic measurement approaches that capture the unique user engagement and content viewing experiences on TikTok. Read more below.

From product tiles to Prime Video, retail media has leveled up. As consumer behavior evolves, RMNs are rising to meet the moment by expanding into upper-funnel formats, unlocking brand budgets, and delivering storytelling at scale. Laurie Gallien Miller breaks down how this once-tactical channel is now a strategic pillar for brands aiming to connect with audiences across the full funnel. 🔗 Read the full piece in MarTech: https://bit.ly/44JXqpl