Pandey et al., 2021 - Google Patents
A Case Study of Consumer Satisfaction of Kentucky Fried ChickenPandey et al., 2021
View PDF- Document ID
- 13100056709885238167
- Author
- Pandey R
- Rao K
- Er C
- Kee D
- Chua W
- Hon H
- Tan C
- Tayal S
- Sariya S
- Narendath P
- Publication year
- Publication venue
- International Journal of Tourism and Hospitality
External Links
Snippet
The purpose of this study is to examine consumer satisfaction towards Kentucky Fried Chicken Corporation (KFC). This paper is presenting what are the factors influencing consumer satisfaction. KFC is known as one of the most popular fast-food chains around the …
- 235000013410 fast food 0 abstract description 11
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