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Wilis et al., 2022 - Google Patents

The Effect of Digital Marketing, Influencer Marketing and Online Customer Review on Purchase Decision: A Case Study of Cake Shop" Lu'miere"

Wilis et al., 2022

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Document ID
11016487937403128189
Author
Wilis R
Faik A
Publication year
Publication venue
Petra International Journal of Business Studies

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Snippet

Lu'Miere is a brand of cake shop owned by Anang Hermansyah and Ashanty. Located in Pondok Indah Jakarta, this cake shop has succeeded in attracting many cake lovers. Moreover, this store offers an interesting variety of menus and provides a unique …
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