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"You recommend, I trust: the interactive self-presentation strategies for ..."

Nan Zhang, Chenhan Ruan, Xiwen Wang (2025)

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DOI: 10.1007/S10796-024-10523-9

access: closed

type: Journal Article

metadata version: 2025-08-05

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  dblp key:
  - journals/isf/ZhangRW25
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  - https://dblp.org/rec/journals/isf/ZhangRW25
Nan Zhang, Chenhan Ruan, Xiwen Wang:
You recommend, I trust: the interactive self-presentation strategies for social media influencers to build authenticity perception in short video scenes. Inf. Syst. Frontiers 27(3): 1253-1273 (2025)

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