Do even more with your campaign
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Keyword Planner
Find the keywords that are most relevant for your business.
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Conversion Tracking
Prove the impact of your ads by measuring which ads drive customers to take actions.
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Google Ads Editor
Work online or offline to make multiple changes to campaigns quickly and at scale.
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Reach Planner
Understand how different campaigns and formats impact your reach, views, and conversions.
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Insights Page
Identify real-time, market trends, and gain a deeper understanding of your specific audience.
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Insights Finder
Explore your audience’s interests, uncover search and YouTube trends, and unlock new ways to reach more customers.
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Bidding
Smart Bidding offers true auction-time optimization, allowing you to tailor bids to each user’s unique search.
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Google Ads Mobile App
Track your campaigns on-the-go and take quick action to improve your performance.
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Experiments
Test different campaign settings and new features to learn what works and what doesn’t so you can keep improving results.
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Manager Accounts
Save time with reporting, access control, and consolidated billing.
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Performance Planner
Plan your budget more effectively, forecast performance, and discover new opportunities.
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Google Ads API
Create applications that can automatically make changes to your accounts and generate new reports at scale.
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Recommendations
Improve performance by looking at your account’s performance history, your campaign settings, trends across Google and more.
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Even more data-driven tools
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Insights Finder
Explore your audience’s interests, uncover search and YouTube trends, and unlock new ways to reach more customers.
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Recommendations
Improve performance by looking at your account’s performance history, your campaign settings, trends across Google and more.
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Google Ads Mobile App
Track your campaigns on-the-go and take quick action to improve your performance.
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Measurement & bidding tools
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Bidding
Smart Bidding offers true auction-time optimization, allowing you to tailor bids to each user’s unique search.
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Conversion Tracking
Prove the impact of your ads by measuring which ads drive customers to take actions.
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Insights Page
Identify real-time, market trends, and gain a deeper understanding of your specific audience.
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AI-powered solutions
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Performance Max
Reach the customers most likely to buy from you wherever they’re browsing - on Search, YouTube, Gmail, Maps, Display, and Discovery.
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Search Ads
Reach customers actively searching online for the products and services you offer and help them choose your business.
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Demand Gen
Create and convert new demand on YouTube, Discover, and Gmail with visual storytelling tailored to specific audiences.
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No-cost tools
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Google Business Profile
Turn people who find you on Google Search and Maps into new customers with a free Business Profile for your storefront or service area.
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Merchant Center
Easily manage and promote your business and products to millions of shoppers across Google.
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Google Analytics
Get a complete understanding of your customers across devices and platforms. Uncover insights and take actions to improve ROI with integrations across Google’s advertising solutions.
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