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Connect Google Business Profile and LinkedIn to unlock the power of automation

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Zapier makes it easy to integrate Google Business Profile with LinkedIn - no code necessary. See how you can get setup in minutes.

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Google Business Profile logo
Google Business Profile
Google Business Profile logo
Google Business Profile
1. Choose trigger event
LinkedIn logo
LinkedIn
LinkedIn logo
LinkedIn
2. Choose action
Google Business Profile logo
1. Select the event
Setup
Test
Google Business Profile logo
Google Business Profile
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Review" from Google Business Profile.

Add your action

An action happens after the trigger—such as "Create Company Update" in LinkedIn.

You’re connected!

Zapier seamlessly connects Google Business Profile and LinkedIn, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

    • Account
    • Location
      Required
    Trigger
    Instant
    Try It
    • Review_name
      Required
    • Your Reply
      Required
    Action
    Write
    • LinkedIn Company Page
      Required
    • Update Content
      Required
    • Allow Mentions in content?
    • Preview - URL
    • Preview - Thumbnail Image
    • Preview - Title
    • Preview - Description
    Action
    Write
    • Stop on error
      Required
    • HTTP Method
      Required
    • URL
      Required
    • Query string parameters
    • Additional request headers
    • Body
    Action
    Write
    • Location
      Required
    • Summary
      Required
    • Topic Type
      Required
    Action
    Write
    • Api_docs_info
    • Stop on error
      Required
    • HTTP Method
      Required
    • URL
      Required
    • Query string parameters
    • Additional request headers
    • Body
    Action
    Write
    • Update Content
      Required
    • Visible To
      Required
    • Content - Title
    • Content - Description
    • Content - Image URL
    • Content - URL
    Action
    Write

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Practical ways you can use Google Business Profile and LinkedIn

Share customer reviews on LinkedIn.

If a new review is submitted on your Google Business Profile, Zapier can instantly post the review content to your LinkedIn page. This workflow helps you share positive customer feedback quickly, improving your business’s social proof and engagement without manually copying and sharing customer reviews.

Business Owner
Try it
Post marketing updates on Google Business Profile.

When a new status update or company-wide marketing post is shared on LinkedIn, Zapier can automatically post an update to your Google Business Profile. This ensures that your marketing campaigns are consistent across platforms while saving you from duplicating effort or missing a channel.

Marketing & Marketing Ops
Publish client wins to boost visibility.

When you post a sales milestone or client success story on your LinkedIn page, Zapier can automatically create a post on your Google Business Profile. This workflow amplifies your successes and ensures both platforms convey a unified message, saving time while enhancing visibility.

Sales Ops

Learn how to automate Google Business Profile on the Zapier blog

Learn how to automate LinkedIn on the Zapier blog

Make work flow with AI

Level up your Google Business Profile to LinkedIn integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Google Business Profile + LinkedIn integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Business Profile and LinkedIn

How do I set up an integration between Google Business Profile and LinkedIn?

To set up an integration between Google Business Profile and LinkedIn, you would typically use a platform like ours. This involves selecting a trigger from Google Business Profile, such as 'New Review' and an action in LinkedIn like 'Create Company Update'. You'll need to authenticate both accounts through our platform to enable data flow.

Can I automate posting my Google Business Profile updates to LinkedIn?

Yes, you can automate posting updates from Google Business Profile to LinkedIn. You can set triggers like 'New Video Added' in your Business Profile, prompting actions such as 'Share Media' on your LinkedIn feed. This helps maintain consistent communication across platforms without manual intervention.

What triggers are available for Google Business Profile in this integration?

You can choose from various triggers such as 'New Photo Added', 'New Review', or 'Business Info Updated'. These triggers help initiate desired actions on LinkedIn, enabling timely and relevant content sharing.

What actions can be performed on LinkedIn once triggered by events on my Google Business Profile?

Once a trigger event occurs on your Google Business Profile, you can execute actions like 'Post an Update', and 'Upload a Photo' or engage with your audience through options such as liking or commenting on posts via automated setups.

Are there any limitations when integrating Google Business Profile with LinkedIn?

Yes, some limitations might exist based on API restrictions from either platform. For instance, personal information may not be shared directly due to privacy settings. We advise checking both platforms' policies while setting the integrations.

How frequently are updates synced between Google Business Profile and LinkedIn?

The frequency of updates synchronization depends on the specific integration setup you create. Typically, data is synchronized immediately when a trigger event occurs unless configured otherwise to optimize performance or manage workload.

Do I need technical skills to integrate Google Business Profile with LinkedIn?

No technical skills are required. Our platform provides a user-friendly interface where you choose simple triggers and actions using dropdown menus and guided steps for authenticating your accounts with ease.

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About Google Business Profile
Google Business Profile is a platform for businesses to create a Business Profile on Google to help them reach and engage with local customers across Google Search and Maps.
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About LinkedIn
LinkedIn is the world's largest social network for professionals. Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities.
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