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Zapier makes it easy to integrate Salesforce with Google Chat - no code necessary. See how you can get setup in minutes.

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Salesforce
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Salesforce
1. Choose trigger event
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Google Chat
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Google Chat
2. Choose action
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1. Select the event
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Salesforce
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Case Attachment" from Salesforce.

Add your action

An action happens after the trigger—such as "Create Message" in Google Chat.

You’re connected!

Zapier seamlessly connects Salesforce and Google Chat, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Salesforce triggers, actions, and search
    New Case Attachment

    Triggers when a new Attachment is added to a case.

    Trigger
    Polling
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    • History Object
      Required
    Trigger
    Polling
    Try It
    • Salesforce Object
      Required
    Trigger
    Polling
    Try It
    • Salesforce Object
      Required
    • Record (Optional)
    Trigger
    Polling
    Try It
  • Salesforce triggers, actions, and search
    New Outbound Message

    Triggers when a new outbound message is received in Salesforce.

    Trigger
    Instant
    Try It
    • Disclaimer
    • Salesforce Object
      Required
    Trigger
    Polling
    Try It

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Practical ways you can use Salesforce and Google Chat

Notifying teams in Google Chat for closed deals

When a deal is marked as closed in Salesforce, Zapier sends a notification to a specific Google Chat room so stakeholders are informed promptly about the win. This keeps everyone aligned and reduces the need for manual status updates.

Business Owner
Try it
Updating records based on Google Chat requests

When a request is received in a monitored Google Chat room, Zapier updates corresponding records in Salesforce automatically. This cuts down on repetitive data entry and ensures quicker response times to internal requests.

IT
Announcing new leads to the team via Google Chat

When a new lead is entered in Salesforce, Zapier creates a message in a designated Google Chat room to alert the marketing team immediately, enabling rapid follow-ups and improved lead engagement.

Marketing & Marketing Ops

Learn how to automate Salesforce on the Zapier blog

Learn how to automate Google Chat on the Zapier blog

Make work flow with AI

Level up your Salesforce to Google Chat integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
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Frequently Asked Questions about Salesforce + Google Chat integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Salesforce and Google Chat

How do I integrate Salesforce with Google Chat?

To integrate Salesforce with Google Chat, you can use automation platforms that support both apps, like Zapier, to create 'Zaps' that trigger actions in one app based on certain events in the other. For example, you might set a trigger for new Salesforce records that sends a message in Google Chat.

What triggers can I use for Salesforce within this integration?

In this integration, you can use various triggers such as new lead creation, updated opportunities, or changes in case status in Salesforce to initiate actions in Google Chat.

What actions can be performed in Google Chat as part of the integration with Salesforce?

Supported actions include sending messages to specific chat rooms or users when triggers from Salesforce occur. For example, you could post a message to a team room whenever a deal is set to 'Closed Won'.

Can I customize notifications from Salesforce into Google Chat?

Yes, you can customize the notifications. When setting up the integration, you have flexibility over which fields from Salesforce are included in the Google Chat messages and how these messages are formatted.

Is it possible to broadcast alerts for all Salesforce updates into a group chat room?

While it's possible to send alerts for specific types of updates like new leads or closed deals, we recommend filtering notifications to avoid overwhelming your chat room with too much information. You can set up multiple Zaps targeting different events tailored to your team's needs.

Do I need technical expertise to set up the integration between Salesforce and Google Chat?

No technical expertise is required. Our platform provides an intuitive interface that guides you through selecting triggers and specifying actions without any coding necessary.

Can I undo an action sent from Salesforce to Google Chat if it was triggered by mistake?

Though real-time messages once sent can't be retracted automatically through this integration, you will need manual intervention within the Google Chat interface or delete these from your history if needed.

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About Salesforce
Salesforce is a leading enterprise customer relationship manager (CRM) application.
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About Google Chat
Google Chat is a communication software developed by Google built for teams that provides direct messages and team chat rooms, along with a group messaging function that allows Google Drive content sharing.
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