Connect Google Ads and Typeform to unlock the power of automation
- No credit card required
- Free forever for core features
- 14-day trial for premium features and apps
Set up your first integration
Quickly connect Google Ads to Typeform with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Google Ads with Typeform - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Create an Empty Form" in Typeform.
You’re connected!
Zapier seamlessly connects Google Ads and Typeform, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
Zapier is the automation platform of choice for 87% of Forbes Cloud 100 companies in 2023
93%
Customers who say using Zapier has made them better at their job
25m
Customers have created over 25 million Zaps on the platform
6 mins
The average user takes less than 6 minutes to set up a Zap
Practical ways you can use Google Ads and Typeform
Sync Typeform survey results with Google Ads offline conversions
When someone completes a survey in Typeform, Zapier sends the data as an offline conversion to Google Ads. This workflow allows business owners to measure how specific campaigns contribute to offline actions, like customer feedback or product interest.
Business OwnerTransfer Typeform leads to Google Ads customer lists
When a new lead fills out a form in Typeform, Zapier automatically adds the lead's email to a designated Google Ads customer list. This automation helps marketers retarget potential customers and improve ad targeting efficiency based on user responses.
Marketing & Marketing OpsLearn how to automate Google Ads on the Zapier blog
Learn how to automate Typeform on the Zapier blog
Frequently Asked Questions about Google Ads + Typeform integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Typeform
How do I integrate Google Ads with Typeform?
You can integrate Google Ads with Typeform using our platform to automate workflows between the two apps. You will need to set up triggers in Typeform that, when activated, perform actions in Google Ads, like updating your campaigns or creating new ad groups based on responses collected.
What triggers can I use in the integration between Typeform and Google Ads?
You can set up triggers based on form completions or specific answers within a Typeform survey. When these triggers activate, they can initiate actions like updating audience lists or setting custom parameters for conversion tracking in Google Ads.
Can I update my Google Ads audience based on responses from a Typeform survey?
Yes, you can automatically update your audience lists in Google Ads by using Typeform responses as triggers for modification. When someone fills out your form with specific criteria, those changes can be instantly applied to your selected audience segments.
Is it possible to create new campaigns in Google Ads from a Typeform response?
While creating entirely new campaigns requires careful planning and typically manual setup, our integration allows you to initiate updates or minor tweaks to existing campaigns when certain conditions are met with Typeform responses.
How often is the data synchronized between Typeform and Google Ads?
Data synchronization between Typeform and Google Ads occurs every time a trigger event happens. This means each relevant response submitted through your forms updates associated data promptly without delays.
Do I need technical skills to integrate Google Ads with Typeform?
No technical skills are required. Our platform provides an intuitive interface where you simply connect both applications and define which triggers should prompt what actions without any coding knowledge needed.
What types of actions can be performed in Google Ads using data from Typeform?
Using data from Typeform, you can set automatic updates for ads targeting parameters, modify budgets according to respondent feedback insights, or adjust bidding strategies based on comprehensive survey results.