Connect Google Ads and Stripe to unlock the power of automation
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Set up your first integration
Quickly connect Google Ads to Stripe with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Google Ads with Stripe - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Cancel Subscription" in Stripe.
You’re connected!
Zapier seamlessly connects Google Ads and Stripe, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
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Practical ways you can use Google Ads and Stripe
Link new Stripe customers to Google Ads customer lists.
When a new customer signs up via Stripe, Zapier can automatically add their details into a designated Google Ads customer list. This workflow ensures you can retarget these customers with relevant campaigns, closing the loop on your marketing efforts while saving manual input time.
Business Owner
Monitor Stripe disputes via Google Ads notifications.
Set up Zapier to notify your IT team through Google Ads whenever a customer disputes a payment in Stripe. This workflow helps your team act promptly to resolve technical issues, improving response time and reducing potential escalations.
ITTrack Google Ads campaign ROI with Stripe payments.
Zapier connects your Google Ads campaigns to Stripe by sending data from completed Stripe payments to track conversions in Google. By automatically associating payments with campaigns, you gain deeper insights into campaign ROI, helping you prioritize and optimize high-performing ads.
Marketing & Marketing OpsLearn how to automate Google Ads on the Zapier blog
Learn how to automate Stripe on the Zapier blog
Frequently Asked Questions about Google Ads + Stripe integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Stripe
How do I connect my Google Ads account with Stripe using your platform?
To connect Google Ads with Stripe, you'll need to create a Zap that uses Google Ads as the trigger app and Stripe as the action app. First, choose a trigger event from Google Ads, such as 'New Lead Form Entry'. Then, select an action event for Stripe, like 'Create Customer'. Follow our setup instructions to link both accounts securely.
What triggers are available for Google Ads integrations?
When integrating with Google Ads on our platform, you can choose from various triggers like 'New Campaign', 'New Ad Group', or 'Lead Form Entry Submitted'. These help you automate actions in Stripe based on events occurring in your Google Ads account.
Can I automate invoice creation in Stripe when a new lead is submitted via Google Ads?
Yes, you can automate invoice creation in Stripe by setting up a Zap where 'Lead Form Entry Submitted' is the trigger from Google Ads and 'Create Invoice' is the action in Stripe.
Is it possible to update a customer's record in Stripe when they interact with our ads?
Absolutely! By using the 'Ad Interaction' trigger from Google Ads, you can set up an action to update customer records or add notes to their profiles in your linked Stripe account.
Are there any pre-built templates for integrating Google Ads with Stripe?
We offer several Zap templates that simplify the integration of Google Ads with Stripe. These templates have pre-defined triggers and actions that require minimal setup time, making integration seamless and efficient.
Do I need technical skills to set up an integration between Google Ads and Stripe?
No technical skills are required. Our platform provides an intuitive interface where you can set your desired triggers and actions through simple selection menus and easy-to-follow instructions.
Can I test my integration before activating it?
Yes, you can run tests within our platform before turning your integration live. This ensures that your selected triggers and actions between Google Ads and Stripe perform as expected without any disruptions.
