Connect Google Ads and Softr to unlock the power of automation
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How Zapier works
Zapier makes it easy to integrate Google Ads with Softr - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Create App User" in Softr.
You’re connected!
Zapier seamlessly connects Google Ads and Softr, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
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Connect Google Ads and Softr to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
Create more impactful campaigns with automation
Provide world-class support with a little help from automation
Automate your way to actionable, up-to-date data
Resolve incidents faster with automation
Learn how to automate Google Ads on the Zapier blog
Learn how to automate Softr on the Zapier blog
Frequently Asked Questions about Google Ads + Softr integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Softr
How do I integrate Google Ads with Softr?
Our integration process between Google Ads and Softr typically requires the use of an automation platform. You'll need to create a workflow where certain triggers in Softr, such as user interactions, will automatically perform actions in Google Ads, like adding users to a remarketing list.
What are common triggers in Softr that can be used for integration?
In Softr, common triggers for Google Ads integration include user sign-ups, form submissions, or specific page visits. These events can initiate actions in Google Ads like updating customer data or modifying ad campaigns.
Can I use user data from Softr for remarketing in Google Ads?
Yes, you can use user data from Softr as a trigger to update your remarketing lists in Google Ads. When users perform specific actions on your Softr app, they can be added to targeted remarketing lists within your Google Ads account.
Is it possible to track conversions from the integration directly back into Softr?
Currently, tracking detailed conversion data back into Softr requires setting up webhooks or using custom scripts that interact with both platforms’ APIs post-conversion action receipt from Google Ads.
Are there predefined templates available for this integration?
While we don't provide predefined templates specifically for integrating with Google Ads, we offer customizable workflow templates that can be tailored based on your specific goals and triggers/actions setup.
What type of action can be triggered automatically in Google Ads from a Softr interaction?
From a Softr-triggered event like a form submission or purchase completion, you might set up automatic actions such as adjusting bid strategies, updating customer evaluation scores or appending information to existing ad groups in Google Ads.
Does the integration support real-time updates between the platforms?
The integration does support near real-time triggers and actions depending on the configuration and the platform connection speeds. You should expect some delay which is generally minimal when triggering updates from Softr to reflect in your Google Ads configurations.
