Connect Google Ads and Slack to unlock the power of automation
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Set up your first integration
Quickly connect Google Ads to Slack with a Zapier template.
Our most popular template
How Zapier works
Zapier makes it easy to integrate Google Ads with Slack - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Add Reminder" in Slack.
You’re connected!
Zapier seamlessly connects Google Ads and Slack, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
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Connect Google Ads and Slack to integrate crucial parts of your business
With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.
Automate your lead management and improve conversions
Create more impactful campaigns with automation
Provide world-class support with a little help from automation
Automate your way to actionable, up-to-date data
Resolve incidents faster with automation
Learn how to automate Google Ads on the Zapier blog
Learn how to automate Slack on the Zapier blog
Frequently Asked Questions about Google Ads + Slack integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Slack
How do I set up Google Ads and Slack integration?
To set up the integration, you'll need to create a Zap in our platform. Choose Google Ads as the trigger app and Slack as the action app. Follow the prompts to connect your accounts, then set specific triggers in Google Ads (like a new campaign or keyword) to send notifications or messages in Slack.
What types of triggers can I use with Google Ads in this integration?
You can use various triggers such as new leads, updated keywords, and completed ad campaigns. These events can prompt actions like sending messages or updates in specific Slack channels to keep your team informed.
Can I customize the message sent to Slack from a Google Ads trigger?
Yes, you can customize the content of the message by mapping details from Google Ads into your Slack message. This allows you to include specifics like campaign names, budgets, and dates that are crucial for your team’s workflow.
Is it possible to filter certain Google Ads events before they trigger actions in Slack?
Absolutely! You can apply filters within our platform so that only specific events trigger actions. For instance, you might want only high-budget campaigns or leads from a certain demographic to send notifications in Slack.
Does this integration support multiple Slack channels?
Yes, you can configure different Zaps for different events and direct each Zap’s notifications to specific channels based on your needs. This way, each department can choose their relevant updates.
Are there any limitations on using this integration between Google Ads and Slack?
While most features work seamlessly, be mindful of API call limits on both platforms which might affect data freshness and frequency of updates. We recommend setting reasonable intervals for checking updates from Google Ads.
How secure is my data with this integration?
We prioritize security by using OAuth for authentication and adhering to strict data protection standards. Your credentials are encrypted and stored securely during the connection process between Google Ads and Slack.
