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How Zapier works
Zapier makes it easy to integrate Google Ads with Netlify - no code necessary. See how you can get setup in minutes.
Choose a trigger
A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.
Add your action
An action happens after the trigger—such as "Start Deploy" in Netlify.
You’re connected!
Zapier seamlessly connects Google Ads and Netlify, automating your workflow.
Supported triggers and actions
Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.
- New Campaign
Triggers whenever a new campaign is created in Google Ads.
Try ItTriggerPolling - MainAccountIdRequired
- Managed Account
- Customer ListRequired
- EmailRequired
- Message
ActionWrite- NameRequired
- Description
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite
- MainAccountIdRequired
- Managed Account
- Lead FormRequired
- Conversions Information
Try ItTriggerPolling- MainAccountIdRequired
- Managed Account
- Customer ListRequired
- Customer_identifierRequired
- Message
ActionWrite- MainAccountIdRequired
- Managed Account
- ResourceRequired
- Dates to IncludeRequired
- Limit
ActionWrite- Double_opt_message
- MainAccountIdRequired
- Managed Account
- Multiple_identifier_note
- Conversion User Identifier SourceRequired
- NameRequired
- TimestampRequired
- Value
- Currency
ActionWrite
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Learn how to automate Google Ads on the Zapier blog
Frequently Asked Questions about Google Ads + Netlify integrations
New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Netlify
What initial steps should I take for integrating Google Ads with Netlify?
To integrate Google Ads with Netlify, start by ensuring both your Google Ads account and Netlify account are fully set up and ready. You will also need API credentials or access rights to facilitate the connection. Follow our setup guide for detailed instructions on authentication and initial configuration steps.
How can we automate the deployment of updates from Google Ads to a Netlify site?
You can set up triggers based on certain actions in Google Ads, such as campaign updates, to automatically deploy new versions of your site on Netlify. Using automation tools like Zapier, connect specific events in Google Ads with build hooks in Netlify to ensure changes deploy smoothly.
Can we track conversion events from a Netlify site back to Google Ads?
Yes, you can track conversion events by setting up proper tags and triggers within both platforms. Implementing conversion tracking involves configuring event listeners in Netlify that can send data back to Google Ads when certain interactions occur on your site.
What triggers are available when integrating these two platforms?
Triggers available include starting new campaigns or adjusting budgets in Google Ads. On the Netlify side, deployment successes or failures can trigger subsequent actions such as notifications or further integrations.
Is there a way for us to adjust our ad strategy based on data from our website hosted on Netlify?
By connecting analytics tools that feed data into both platforms, you can analyze visitor behavior and engagement metrics directly influenced by your ads. This data helps in refining ad targeting and budget allocation efficiently.
How do I handle authorization errors during integration setup between Google Ads and Netlify?
Ensure that all API credentials are correctly entered and have appropriate permissions. Double-check if any recent changes were made in user permissions on either platform that could affect access. Our support documentation provides further troubleshooting steps if needed.
What actions can be automated post-integration between these services?
After integration, actions such as automated reporting generation based on the latest advertisement metrics or even sending real-time alerts about net advertising gains when new deployments occur on Netlify are popular automations utilized by users.