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Connect Google Ads and Google Calendar to unlock the power of automation

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Choose an Action
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Zapier makes it easy to integrate Google Ads with Google Calendar - no code necessary. See how you can get setup in minutes.

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Google Ads logo
Google Ads
Google Ads logo
Google Ads
1. Choose trigger event
Google Calendar logo
Google Calendar
Google Calendar logo
Google Calendar
2. Choose action
Google Ads logo
1. Select the event
Setup
Test
Google Ads logo
Google Ads
Choose a trigger event

Choose a trigger

A trigger is the event that starts your Zap—like a "New Campaign" from Google Ads.

Add your action

An action happens after the trigger—such as "Add Attendee(s) to Event" in Google Calendar.

You’re connected!

Zapier seamlessly connects Google Ads and Google Calendar, automating your workflow.

Supported triggers and actions

Zapier helps you create workflows that connect your apps to automate repetitive tasks. A trigger is an event that starts a workflow, and an action is an event a Zap performs.

  • Google Ads triggers, actions, and search
    New Campaign

    Triggers whenever a new campaign is created in Google Ads.

    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Email
      Required
    • Message
    Action
    Write
    • Name
      Required
    • Description
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Lead Form
      Required
    • Conversions Information
    Trigger
    Polling
    Try It
    • MainAccountId
      Required
    • Managed Account
    • Customer List
      Required
    • Customer_identifier
      Required
    • Message
    Action
    Write
    • MainAccountId
      Required
    • Managed Account
    • Resource
      Required
    • Dates to Include
      Required
    • Limit
    Action
    Write
    • Double_opt_message
    • MainAccountId
      Required
    • Managed Account
    • Multiple_identifier_note
    • Conversion User Identifier Source
      Required
    • Name
      Required
    • Timestamp
      Required
    • Value
    • Currency
    Action
    Write

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Customers have created over 25 million Zaps on the platform

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Connect Google Ads and Google Calendar to integrate crucial parts of your business

With Zapier, you can integrate everything from basic data entry to end-to-end processes. Here are some of the business-critical workflows that people automate with Zapier.

Automate your lead management and improve conversions

With Zapier, you can automate every part of your lead funnel and give yourself the best chance at converting leads. Automate everything from lead capture to outreach to reporting—and close more deals as a result.
An illustration representing how to automate lead management with Zapier.

Create more impactful campaigns with automation

Measuring campaign performance across platforms can get chaotic. Plus, digging up the right metrics costs you precious time and effort. With Zapier, you can create a centralized view of your performance, skillfully manage your lists, and ensure your campaigns drive ROI across the business.
An illustration representing how to measure campaign impact with Zapier.

Provide world-class support with a little help from automation

Support reps can't be productive when they have to track down crucial information for every incident or ticket. With Zapier, you can automatically send your reps the context they need to resolve tickets quickly and create a seamless customer experience.
An illustration representing how to automate customer support with Zapier.

Automate your way to actionable, up-to-date data

The days of manually exporting and importing data are over. With Zapier, you can send data where it needs to go, in the format you need it—so you can centralize your data and unlock more insights.
An illustration representing how to move and manage data with Zapier.

Resolve incidents faster with automation

Your technical support team wants to focus on tech tickets rather than admin work. With Zapier, you can automate everything from ticket creation to routing to inter-team communication—eliminating friction from incident management and increasing speed to resolution.
An illustration of a flow chart representing how to resolve tickets and incidents with Zapier.

Learn how to automate Google Ads on the Zapier blog

Learn how to automate Google Calendar on the Zapier blog

Make work flow with AI

Level up your Google Ads to Google Calendar integration with AI. Extract, summarize, and transform your integration data with leading AI models like OpenAI, Anthropic, and more.
Illustration of AI enhancing Zapier workflows with automation and app integrations.

Frequently Asked Questions about Google Ads + Google Calendar integrations

New to automation with Zapier? You're not alone. Here are some answers to common questions about how Zapier works with Google Ads and Google Calendar

How can I connect Google Ads with Google Calendar through automation?

You can connect Google Ads with Google Calendar using our platform to automate workflows. Set triggers in Google Ads for specific events, such as the start or end of an advertising campaign, which then automatically create or update events in your Google Calendar.

What type of triggers can I set up between Google Ads and Google Calendar?

Our integration allows you to set various triggers, such as when a new campaign is started, paused, or ended in your Google Ads account. These triggers can initiate actions like creating a calendar event or sending reminders on your Google Calendar.

Can I automate reminders for my advertising campaigns using this integration?

Yes, you can automate reminders by setting up an action that adds a reminder event to your Google Calendar when an important trigger occurs in Google Ads, such as a campaign nearing its end date.

Is it possible to schedule campaign reviews directly onto my calendar from Google Ads?

Absolutely. By setting up a trigger for when a campaign reaches its midway point in Google Ads, you can automatically schedule a review meeting on your Google Calendar. This keeps you organized and ensures timely evaluations.

How does the integration handle time zone differences between my campaigns and calendar events?

Time zone differences are managed seamlessly during the setup process. When you create an action to add an event from a trigger in Google Ads to your calendar, our system prompts you to confirm preferred time zones for both platforms ensuring accurate scheduling.

What happens if changes occur in my ad campaigns after they have been added to the calendar?

If changes occur—like date adjustments—in your ad campaigns after they've been synced with your calendar, the automated system updates the corresponding calendar events based on new triggers set within our platform.

Can I run multiple automations concurrently between these two services?

You can run multiple automations simultaneously without any issues. Each automation is independent and relies on its own set of triggers and actions defined during setup. This flexibility allows for comprehensive management of different aspects of your campaigns and schedules.

google-ads logo
About Google Ads
Google Ads (formerly Google AdWords) is an online advertising platform developed by Google, where advertisers pay to display brief advertisements, service offerings, product listings, video content, and generate mobile application installs within the Google ad network to web users.
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google-calendar logo
About Google Calendar
Google Calendar lets you organize your schedule and share events with co-workers and friends. With Google's free online calendar, it's easy to keep track of your daily schedule.
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