Get ready! Creators are not just content makers anymore; they're the new architects of culture and brands. Elizabeth Hartnett, Head of Creator Marketing EMEA, and Julia Liebergall, Product Marketing Manager with the YouTube Ads team, explain why creators commanded attention at Cannes. Their strong presence shows how brands now see them as genuine partners, not just product pushers. Read more → https://yt.be/oFeB4
YouTube
Technology, Information and Internet
San Bruno, CA 2,276,468 followers
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About us
YouTube is a team-oriented, creative workplace where every single employee has a voice in the choices we make and the features we implement. We work together in small teams to design, develop, and roll out key features and products in very short time frames. Which means something you write today could be seen by millions of viewers tomorrow. And even though we’re a part of Google and enjoy all of the corporate perks, it still feels like you’re working at a startup. YouTube is headquartered in San Bruno, California, 12 miles south of San Francisco. We also have many job openings in Mountain View, and across the globe
- Website
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http://www.youtube.com/jobs
External link for YouTube
- Industry
- Technology, Information and Internet
- Company size
- 1,001-5,000 employees
- Headquarters
- San Bruno, CA
- Type
- Public Company
Locations
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Primary
901 Cherry Ave.
San Bruno, CA 94066, US
Employees at YouTube
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Coach Eug - Eugene SEO King Macarius (MITOL) 有金 ✪ Trainer Mentor ✪ Author ✪ ACLP ✪ CTF ✪ L.I.O.N
Trainer Mentor 🔷 ex SCB 🔷 Career Coach 🔷 Branding & Communications 🔷 Digital Transformation 🔷 SEO, SEM & Ads 🔷 Leaderships, Teams & Peak…
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Jonathan Dreyfus
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Bradley Taylor
Senior Staff Software Engineer at YouTube
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Bahman Rabii
Updates
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Get ready to see how creativity can fuel economic growth! 📈 YouTube creators aren't just making top tier content; they can make an economic impact in the U.S. by generating income, building businesses, and even hiring employees Curious to see how? Punchbowl News dives into the creator economy's significant footprint across the U.S., featuring a profile on a successful YouTube creator Kent Rollins otherwise known as “Cowboy Kent”. Read more → https://lnkd.in/eV6h7bGT
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At VidCon 2025, we celebrated a monumental milestone – YouTube's 20th Birthday! 🥳 What began as a simple idea to "Broadcast Yourself" has blossomed into a global phenomenon, transforming countless lives and careers. 🚀 This year, we dove deep into the latest tools for creative expression, community connection, and building a successful business doing what you love. A huge thank you to all the incredible creators who joined us and made this celebration unforgettable! ♥️
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Incredibly inspired by creators, artists, and brands shaping the future of creativity! Cheers to 20 years 🎉
What an inspiring few days at the Cannes Lions International Festival of Creativity, recognizing the latest in creative storytelling and innovation. Couldn’t think of a better place to celebrate YouTube's 20th birthday and dive deeper into the future of creativity. Some highlights: 🥂Toasting to 20 years of YouTube with so many of our creators who are driving the future of entertainment. They’re creating new jobs for writers, editors, actors and producers—like Inoxtag Corp, a creator in France who enlisted a full professional crew to help him capture his climb up Mount Everest for his documentary, Kaizen. Last year, it premiered in both cinemas across the country and on YouTube, where it got 17 million views in less than 48 hours. 🤝Meeting with brand executives & media leaders about how brands can better partner with creators, including joining Mark Read at WPP Stream and a panel with some of our top broadcast partners. Today’s savviest brands want to show up with creators, not just next to creators—for example, Colgate-Palmolive partnered with science creator Kyle Hill to develop educational content, which led to stronger, authentic connections with a younger audience. We’re making these partnerships happen even more easily with Open Call, a new feature within our Brand Connect hub. 🌟Taking the stage for my keynote address at the Lumière Theatre to reflect on the last 20 years and share what’s in store for the next two decades of creativity. I made several announcements, including that Shorts are now averaging over 200B daily views. Such a privilege to be joined by creators like Brandon Baum, Alex Cooper and Amelia Dimoldenberg of Chicken Shop Date, who talked about how YouTube empowered them to try out new technology like Veo, connect with fans from around the world, and build something unique and authentic when more traditional paths didn’t fit. 📺Speaking with The Ankler’s Janice Min about the future of TV and streaming (listen to our conversation here: https://lnkd.in/gBP84-rP). We talked about how viewers now watch over 1B hours of YouTube on their TVs every day. And for more than half of the top 100 most watched channels in the world, TV is their most watched screen. With these audiences in mind, creators are serializing their shows and releasing them in HD, like The Broski Report, a weekly show celebrating pop culture. 🌐Sharing more about how AI can help creators and brands, often behind-the-scenes. In the six months since creators started using our Auto Dubbing feature, we’ve dubbed 20 million videos using AI—removing a time intensive process and increasing the global reach of each video. And we’re bringing Google DeepMind’s Veo 3 model to Shorts this summer to empower creators to keep pushing the limits of creativity. A huge thank you to all of our creators, brand and media partners, and artists who are fueling our next two decades of creativity. We couldn’t do it without you! #Cannes #CannesLions2025
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Ever wonder what happens when creativity sparks economic growth? ✨ 💼 In 2024, YouTube added a whopping $55 billion to the US economy, supporting 490,000 full-time jobs – a testament to our talented creators across the country. 📈 See how creators are driving the economy and building thriving businesses on YouTube → yt.be/gqwEp
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Reflecting on an impactful few days at WAVES Summit 2025 — the media and entertainment industry’s most influential gathering — hosted in Mumbai by the Ministry of Information and Broadcasting & Broadcasting and the Government of Maharashtra (GoM). As YouTube continues to champion India’s thriving creative economy, we were proud to spotlight our commitment to creators, artists, and the future of storytelling. In his keynote, YouTube CEO Neal Mohan shared key updates underscoring our continued investment in India’s creative ecosystem: ▪️ INR 21,000+ crore paid out to Indian creators, artists, and media companies over the last three years ▪️ INR 850 crore committed over the next two years to accelerate India’s position as a global “creator nation” ▪️ In India, over 100 Million channels have uploaded content in the last year. And more than 15,000 of those channels have over 1 Million subscribers. We engaged in meaningful conversations with industry leaders on the future of storytelling, the role of AI, and the opportunities ahead for India’s creators. We deepened our commitment to India’s music ecosystem, recognizing the country’s powerful role in shaping global sounds and stories. Key announcements included: ▪️ Launch of YouTube Music Night in India with a spectacular evening of performances including dynamic collaborations such as The Dharavi Dream Project x Beatpella and KING x Alan Walker. ▪️ Expansion of YouTube’s Top Music Charts to include regional languages like Hindi, Tamil, Telugu, Punjabi, Haryanvi, and Bhojpuri. ▪️ Ongoing support for independent creators through programs like YouTube Foundry, with the next India cohort announcement coming soon. ▪️ Demonstration of Music AI Sandbox in collaboration with Shankar Mahadevan, showcasing how AI tools can support and scale artistic creativity. India is not just participating in the global creative conversation — it’s leading it. And at YouTube, we’re proud to be part of this journey, committed to fueling India’s creative explosion. #WAVESSummit2025 #YouTubeAtWaves
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We are thrilled to have participated in the inaugural WAVES Summit hosted by the Ministry of Information and Broadcasting and the Government of Maharashtra (GoM) – it was a truly groundbreaking event! It's inspiring to see the undeniable momentum behind India becoming a true 'Creator Nation', driven by explosive growth in the digital content ecosystem. We're incredibly proud to be contributing to this, as Indian creators build a powerful economy through their creativity, entrepreneurship, and incredible cultural storytelling. #YouTubeAtWaves #WavesSummit2025 https://lnkd.in/gBTz4A7s
It was a privilege to join the inaugural World Audio Visual and Entertainment Summit (WAVES) in Mumbai, brought to life by Honorable Prime Minister Narendra Modi, Minister Ashwini Vaishnaw and Maharashtra Chief Minister Fadnavis. Thank you to the Indian government for the invitation and warm hospitality. Throughout the back-to-back events, what really struck me is how India is rapidly becoming a “Creator Nation.” Today, India’s creator community is bigger and stronger than ever. The numbers speak volumes: over 100 million Indian channels uploaded content to YouTube last year and more than 15,000 of those channels have over 1 million subscribers. That’s more than double what it was two years ago. During my keynote address, I talked about how India’s creator economy is filled with entrepreneurs, entertainers and artists who are following their passions and building successful businesses. And these businesses are contributing directly to the country’s booming economy. In the last 3 years, YouTube paid out over ₹21,000 Crores to creators, artists and media companies across India. At YouTube, we’re deeply invested in India’s future as a global powerhouse in entertainment. Over the next two years, we’ll invest over ₹850 Crores to accelerate the growth of Indian creators, artists and media partners. And beyond numbers, we’re forging meaningful partnerships with the Ministry Of Information & Broadcasting and the Indian Institute of Creative Technologies to nurture world-class creative talent, and help share India’s diverse culture with more people around the world. YouTube’s global reach has made us a powerful engine of cultural export, and it has been amazing to see nations like India tap into this. Creators like Roshni Mukherjee of LearnoHub and artists like Arpan Kumar Chandel (better known as King) are sharing their knowledge, history, culture and passion with viewers around the world. Last year alone, content produced in India racked up 45 billion hours of watch time from viewers outside the country. I left WAVES feeling even more excited about India’s journey to become a global hub for creativity and can't wait to be back!
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On May 18th, YouTube was proud to host an impactful and well-attended Primetime Emmy For Your Consideration event in support of creator-led content! Moderated by Variety’s Clayton Davis, the evening featured creators Sean Evans, Rhett & Link, and Michelle Khare discussing the evolution of their content on YouTube -- and why they believe their shows are deserving of awards prestige: 📢 “When you look at its place in culture, when you look at the guests that we have, when you look at the views, when you look at the ratings, we actually compare rather favorably to these shows that have defined this category for so long. I’m not afraid to say it, we’re absolutely deserving of that competition and of that comparison…” - Sean Evans 🎬 “The reason that I think it’s time to be recognized is the fact that we have connected with the culture in a way that traditional entertainment has been doing for a really long time. We’re not trying to replace what’s happening there, we’re trying to be invited to the party.” - Rhett McLaughlin 🏆 "When I think about awards-worthy content, when I think about some of my idols are going to be in this category with us, I think about people who fit the category but also push it to the next level. And I know for a fact that that’s what we’re doing.” - Michelle Khare
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YouTube reposted this
Sat down with Matthew Belloni to talk about how YouTube is the epicenter of culture and is defining the future of entertainment. YouTube creators truly are the new Hollywood, producing the must see TV of today. Our job at YouTube is to build the stage that connects them to audiences around the world. Thanks for having me on The Town, Matt!
New pod: The most powerful person in the video business responds to Netflix’s jabs and explains how NFL games could look different on YouTube. With YouTube CEO Neal Mohan. Listen! https://lnkd.in/gCQNfJhW
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A big thank you to creators and fans ❤️.
U.S. #Brandcast 2025 underscored YouTube's role as a place that connects creators and fans, around impactful cultural moments, across every way people stream, scroll, discover, and shop. Swipe to see key insights from Neal Mohan, Chief Executive Officer at YouTube, Mary Ellen Coe, Chief Business Officer at YouTube, and Sean Downey, President, America & Global Partners at Google. https://goo.gle/4j0rr8k