Plausible Analytics

January not only marked our 5th anniversary but it was also our best month yet in terms of MRR growth! We’re celebrating these milestones with our first logo redesign in all this time. Here’s to the next 5 years! 🙏😍🎉

Second guessing the numbers on an Analytics dashboard defeats the purpose of analytics. Accuracy matters.

How to scale with Plausible when you have too many websites to track and don't want to add them through the UI one-by-one? ➡️ Make use of our Sites API. You can: - List all your sites and teams - Create or delete sites in second - Update domains or site names - Auto-generate embed dashboard links - Manage goals (create, list, delete) - Handle guest invites (send, list, revoke) ...all done programmatically. No clicking around. ✨

A/B test results usually yield much more insight than just "who was the winner." It's possible that: - While Headline A gets 20% more sign-ups, Headline B slashes the bounce rate and encourages visitors twice as far down the page. Or, - One CTA leads to more clicks, but also a higher bounce rate – meaning people clicked, then left right away. Which one’s better? It depends on what you care about. Deeper insights are usually not present in A/B testing tools, but you can make use of Custom Properties to analyze your A/B tests from a web analytics' perspective. You can connect behavior like scroll depth, bounce rate, pageviews, etc., to each test variation – no cookies, no cross-session tracking, just clean, useful data. 😍 

feelings right now

💌 A note to all We've given Plausible our consistent presence, deepest focus, and wholehearted energy––for more than 6 years. It's driven by a genuine belief in the need for a more private web, and we keep doing our part by building simple, useful and elegant analytics. We’ve built a runway to keep Plausible thriving without ever compromising our independence OR your privacy. That means we’re not chasing hyper growth, and you never need to worry about us burning out or disappearing. We're here for the long haul, thank you for being with us every step of the way. – The Plausible Team

You don't need to manually forward your Plausible invoices to your Accounting department every month. ✅ You can just directly add them as a billing manager when creating a team... This doesn't grant them access to your sites or other settings, but makes the billing process self-sufficient.

When you open real-time view and see live visitors > 1

A minimalist dashboard is what we live for. 🤌

Pageviews down? It's probably just a Friday thing. 🤷