Content Guru

10 editions. Countless insights. 💡 In this milestone edition, we explore how #GenerativeAI is no longer just a buzzword, but a game-changing tool that's transforming #CustomerExperience.    What's inside? 👀 🔍 Discover what’s driving ROI in the contact center 💬 How leading organizations are cutting costs and elevating service quality 🤖 The latest advances making AI more accurate, reliable, and trustworthy.   We’re breaking down real-world use cases, emerging trends, and expert insights shaping the future of CX.   🚀 Want to know what's next for #GenAI in #CX in 2025 and how to stay ahead? Read the full edition now! 👇 #CGTips #AIinCX #ContactCenter #DigitalTransformation #FutureOfCX

It’s AI Appreciation Day - and we’re celebrating AI that empowers people, not replaces them. We’re proud to partner with Serco on the #RestartScheme, where 𝘀𝘁𝗼𝗿𝗺® is delivering real, measurable impact: ✅ 74% less admin ✅ Improved data accuracy ✅ More time for personalized, human-first support. Together, we’re showcasing that AI can drive real outcomes - freeing up Job Coach to focus on what matters most: helping people back into work. 👏 A huge thanks to the Serco team for championing #AI with purpose. #AIAppreciationDay #AIforGood #DigitalTransformation

🎥 Customer Contact Week (CCW) Vegas 2025 may be behind us, but the impact is just beginning! Whether you were with us at the show or following from afar, this highlight reel is packed with practical takeaways, real-world examples, and a behind-the-scenes look at what’s driving #CX #Innovation in 2025! Hear from: 🎤 Jerrell Welch and Troy Daniels from OKIE811 - Oklahoma One-Call System, Inc., on the power of AI in critical infrastructure. 🎤 Frank Wassenbergh from CX Consulting Partners on what sets exceptional customer journeys apart. 🎤 Matt McKernan, SVP Americas, and Andrew Casson, VP Public Sector at Content Guru, on what matters most to today’s customers. 🎤 Martin Taylor and GreenState Credit Union Team, who led a standout workshop session on CX #transformation. From live product demos and strategy-packed sessions to meaningful conversations, #CCW2025 was a masterclass in how to deliver CX that truly makes an impact. 🖐️And yes, there were plenty of FedRAMP High Fives! ▶️ Watch now to see the best bits and see how we’re helping organizations around the world deliver standout CX.

At the #RestartScheme, we’re changing the way our Job Coaches support jobseekers with the help of 𝘀𝘁𝗼𝗿𝗺® 🚀 This innovative AI tool captures and transcribes conversations, helping coaches create accurate case notes, action plans, and CVs in real time. By streamlining admin tasks, 𝘀𝘁𝗼𝗿𝗺® from Content Guru, gives our coaches more time to focus on delivering personalised, meaningful support without replacing the human touch. With a 74% reduction in time spent typing case notes and improved accuracy, this technology is making a real difference. 🎥 Watch the short video to see how AI is empowering both coaches and jobseekers! https://ow.ly/PTQo50WlKVK Department for Work and Pensions (DWP) | Andy Bowie FIEP | Laura Gower | Mark D. | Katie O'Connor #AI #Employability #Partnerships #Innovation

🤖 Our #AI helps humans help humans - and now, it’s award-winning too! 🥳 We are thrilled to have won Machine Learning/AI Project of the Year with Together - loans, mortgages & finance at the Digital Technology Leaders Awards ‘25! 🏆 This recognition highlights the impact of our 𝘀𝘁𝗼𝗿𝗺® Real-time Transcription and Summarization (RTAS™) tool - a game-changing solution that transcribes and summarizes conversations as they happen, empowering advisors to focus on what matters most: #personalized customer care. 🚀 It’s a proud moment. Not just for the award, but for what it represents: AI used the right way, to make a meaningful difference every day. 🚀 🎉 Huge congratulations to all the other impressive and deserving finalists: Braidr & Culture3xTED AI; Bridgeworks Ltd; British Heart Foundation; Caution Your Blast Ltd; E.ON Next; Kainos; Leeds Beckett University; Lloyds Banking Group; OIAI; and SharpEagle Technology. 👏 And a big shoutout to the fantastic team who brought this project to life: Alex Lewis Natalie Gill James Ireland Grace Sharp Joanne Pickavance Edward Winfield James Grant Callum Joseph James Kitchen Charlie Munro #DigitalTechnologyAwards #AIExcellence #CXInnovation #AwardWinningTech #AIForGood #ComputingDTLA

As proud platinum partners of CCMA | Contact Centre Management Association, we were thrilled to join the celebration of the 30th Annual UK National Contact Centre Awards, sponsoring the 'Quality Manager of the Year' Award, honouring those who excel in driving #innovation and delivering exceptional service. 🚀 Big congratulations to our winners: 🥇 Oli Simpson - Caravan and Motorhome Club 🥈 Samantha Dye - First Customer Contact 🥉 Natasha Limbert - Serco This year’s awards highlighted the essential contributions #contactcentres make across various industries. Congratulations to all other award recipients! Notable winners included: 🥇 GOLD: ALA, City of Westminster, Energia Group, Leeds Building Society, Sage, Sigma Connected Group, Specsavers, TUI 🥈 SILVER: EE, Likewize, Novuna, Practice Plus Group, THG Ingenuity, Shared Services Connected Ltd 🥉 BRONZE: British Gas, GFM ClearComms, Domestic & General, FOOTASYLUM, The HEINEKEN Company, Paradigm Housing Group #UKNCCA #CXExcellence #ContactCentre #CustomerSuccess

🌍 It’s been a busy June! We’ve been out in force connecting with industry leaders, sharing #AI insights, and showcasing our expertise at various global events! Here’s what we’ve been up to 👇: 📍 In partnership with CCMA | Contact Centre Management Association, we hosted an Executives’ Dinner at L'Escargot Soho - hearing firsthand from senior contact center directors about their challenges and successes. 🤝 📍 At Customer Contact Week Vegas, we led a standing-room-only Customer Workshop session featuring Martin Taylor, Jody Hospodarsky, Aaron Hicks, Joshua Hesser, and Kaitlyn Fultz, who shared how GreenState Credit Union seamlessly migrated from legacy systems to 𝘀𝘁𝗼𝗿𝗺®, our secure, cloud-native #contactcenter platform. 📍 We proudly sponsored TeamPolice PSUK’s Women’s Championship Football Tournament, supporting #inclusion, #teamwork, and physical and mental wellbeing across the #BlueLight sector. ⚽ 📍 At Holyrood Connect, Edward Winfield tackled the ethical considerations and operational challenges of AI, while Richard Manthorpe shared how #AI can be adopted within the public sector to support agents in their day-to-day roles. 📍 At Arena International Events Group’s Customer Experience in Financial Services, Edward Winfield explored how financial organizations can deliver hyper-personalization using AI to deliver world-class #CustomerExperience at scale. Thank you to everyone we’ve connected with over the last month. We’re excited to continue the conversation and keep pushing boundaries of what’s possible in #CX and #AI. 🚀 #CCMA #NetworkingDinner #CCWVegas #WomenInSport #HolyRoodConnect #PublicSectorTransformation #CXFS

🚨 77% of businesses aren’t seeing cost savings from #AI yet. That's a huge problem when #ROI is the metric stakeholders care about most.   In this month's CG Tips, we cut through the hype and explore: ✅ Why many AI projects stall ✅ How to unlock real, reportable ROI ✅ Where AI is delivering value right now in #CX ✅ Fresh insights from our brain® 2050 research on AI cost savings Now’s the time to reassess, not retreat. 📩 Read the full article to learn how to move past the hype and start delivering real business impact.  #DigitalTransformation #HypeCycle #CGTips

Today is Reserves Day — a chance to reflect on the dedication and professionalism of reservists serving in the British Armed Forces. Over the past year, I’ve qualified as an Infantry Platoon Radio Operator and had the privilege of supporting two defensive cyber exercises with the Rifles Cyber Team, the latest of which took me to the Republic of Korea. #SaluteOurForces #ArmedForcesDay

👩💻 Today is International 𝗪𝗼𝗺𝗲𝗻 𝗶𝗻 𝗘𝗻𝗴𝗶𝗻𝗲𝗲𝗿𝗶𝗻𝗴 𝗗𝗮𝘆 and we’re celebrating the next generation of female innovators shaping the future of #STEM. We’re proud to sponsor the all-girls robotics team from #Bracknell, who recently won ‘𝗕𝗲𝘀𝘁 𝗥𝗼𝗯𝗼𝘁 𝗣𝗲𝗿𝗳𝗼𝗿𝗺𝗮𝗻𝗰𝗲’ at the FIRST LEGO League UK National Finals, scoring an impressive 485 out of 620.🏆Congratulations! The Team now heads to the US, representing the UK on the world stage. 🌍Best of luck, girls! We’re looking forward to seeing what you achieve next! #INWED25 #InternationalWomenInEngineeringDay #GirlsInSTEM #FutureEngineers #WomenInTech #STEMSupport