Get started with AnalyticsIntroduction to AnalyticsSet up AnalyticsAccess your Google Analytics accountGuides and videosTroubleshootDemo accountJoin the Analytics Discord communityGlossaryCollect and manage dataEvents and key eventsImport data from external systemsIntegrationsMeasure ecommerceMeasure lead generationFirst-party data[GA4] Measurement Protocol[GA4] Collect granular location and device dataReporting identityTroubleshoot data issuesReport and explore[GA4] About the Home page[GA4] Reporting surfaces comparisonReportsExplorationsDimensions and metrics[GA4] BigQuery ExportAnalytics IntelligenceThe Analytics appHow data is stored and displayedAdvertising and attributionUnderstand advertisingUnderstand attributionManage and configure attributioniOS conversion measurementAudiences and remarketingSet up audiencesUse audiences for advertising and remarketing [GA4] Audiences for common marketing objectivesTroubleshoot audiencesManage accounts, properties, and users[GA4] Google Analytics account structure[GA4] Personal user settings[GA4] Google Analytics hierarchy[GA4] Edit / delete accounts, properties, and data streams in Google Analytics account[GA4] Create an organization[GA4] Switch between accounts and propertiesData retentionData-deletion requests[GA4] Delete / restore accounts and properties[GA4] Move a propertyView the history of account/property changes[GA4] Error messages[GA4] Add, edit, and delete Analytics users and user groupsAccess and data-restriction management[GA4] Request access to Analytics[GA4] Subproperties[GA4] Roll-up properties[GA4] Compare filters, subproperties, and user roles[GA4] Property size classifications[GA4] No one has administrative accessView the data access history for a Google Analytics account or propertyView the data API quota history for a Google Analytics account or property[GA4] Business objectivesGoogle Analytics 360[GA4] Google Analytics 360 (Google Analytics 4 Properties)Google Analytics 360 (Google Analytics contract)[GA4] Subproperties[GA4] Roll-up propertiesHow data is stored and displayedPolicies and data privacyData privacy and securityAnalytics service statusSupported browsersAvailable languagesAnalytics policiesAnalytics APIsHow Google Analytics secures your web trafficUnderstanding PII in Google's contracts and policies[GA4] Data collectionRegional data collectionPrivacy Disclosures PolicyGoogle Measurement Controller-Controller Data Protection TermsU.S. State Privacy Laws Controller Addendum to Google Measurement Controller-Controller Data Protection TermsShared Data Under Measurement Controller-Controller Data Protection TermsPolicy Requirements for Phone AnalyticsPrepare for Apple's App Store data-disclosure requirementsPrepare for Google Play’s data disclosure requirementsPrepare your app for Android changesUpdates to iOS 14+ campaign measurement