BibTeX record conf/icis/ZhangZYY19

Name: dblp XML data dump
Creator: Schloss Dagstuhl - Leibniz Center for Informatics
Published: 1993
License: https://creativecommons.org/publicdomain/zero/1.0/
Keywords: dblp, XML, computer science, scholarly publications, metadata

> Home > conf/icis/ZhangZYY19

download as .bib file

@inproceedings{DBLP:conf/icis/ZhangZYY19,
  author       = {Xin Zhang and
                  Ran Zhang and
                  Wei Thoo Yue and
                  Yugang Yu},
  editor       = {Helmut Krcmar and
                  Jane Fedorowicz and
                  Wai Fong Boh and
                  Jan Marco Leimeister and
                  Sunil Wattal},
  title        = {What is Your Data Strategy? The Strategic Interactions in Data-Driven
                  Advertising},
  booktitle    = {Proceedings of the 40th International Conference on Information Systems,
                  {ICIS} 2019, Munich, Germany, December 15-18, 2019},
  publisher    = {Association for Information Systems},
  year         = {2019},
  url          = {https://aisel.aisnet.org/icis2019/economics\_is/economics\_is/24},
  timestamp    = {Sat, 23 Aug 2025 07:42:37 +0200},
  biburl       = {https://dblp.org/rec/conf/icis/ZhangZYY19.bib},
  bibsource    = {dblp computer science bibliography, https://dblp.org}
}

manage site settings

To protect your privacy, all features that rely on external API calls from your browser are turned off by default. You need to opt-in for them to become active. All settings here will be stored as cookies with your web browser. For more information see our F.A.Q.