You signed in with another tab or window. Reload to refresh your session.You signed out in another tab or window. Reload to refresh your session.You switched accounts on another tab or window. Reload to refresh your session.Dismiss alert
It seems that publishers and SSPs will still have the capability to pass alternate identifiers, such as ramp ID or ID5, within the contextual bid requests during PA auctions. With these user-level signals available, it becomes possible to gather cross-site data and use it even within PA auctions (in contextual bid request). Doesn't this, to some extent, contradict the intent of protecting user privacy?